Directive Consulting LLC logo

Senior Creative Manager, Performance Design (Remote Canada)

Job Overview

Location

Remote - Canada

Job Type

Full-time

Category

Design Manager

Date Posted

March 18, 2026

Full Job Description

đź“‹ Description

  • • As a Senior Creative Manager for Performance Design at Directive Consulting, you will lead a high-impact team at the intersection of creative excellence and measurable marketing performance, ensuring that every asset not only looks exceptional but drives real revenue for B2B clients in SaaS and growth-focused industries.
  • • You will own the creative vision, quality standards, and strategic direction of the Performance Design department, balancing artistic craft with conversion-focused outcomes across paid social, display, video, and landing page formats while reporting directly to senior leadership.
  • • Day to day, you will lead, coach, and develop a multidisciplinary team of designers, project managers, and motion contractors, setting clear expectations, fostering accountability, and creating an environment where creative talent thrives and delivers peak performance.
  • • You will partner closely with paid media and client success teams to ensure creative is data-informed from concept through execution, represent the department in new business pitches, and articulate Performance Design as a strategic growth lever rather than a tactical execution function.
  • • You will own and manage the department’s P&L, monitor margins, make resourcing decisions with financial impact in mind, and operate the team as a profitable, scalable business unit — thinking and acting like an owner at every level.
  • • You will lead the adoption and integration of AI creative tools into real production workflows, identifying where generative image, AI-powered video, and design analytics can sharpen output, improve efficiency, and keep the team at the forefront of innovation.
  • • You will identify growth opportunities for team members, invest in their professional development, and build a culture where feedback, mentorship, and continuous learning are embedded in daily practice.
  • • You will collaborate with cross-functional leaders to refine creative methodologies, improve workflow efficiency, and scale the department’s impact as a competitive differentiator in client acquisition and retention.
  • • You will ensure all creative output meets both craft and conversion benchmarks, maintaining a high bar for quality while aligning with performance goals that drive pipeline, SQLs, and revenue growth.
  • • You will contribute to Directive Consulting’s mission of redefining B2B marketing by building marketing engines that win through Customer Generation — a proprietary methodology focused on delivering real revenue, not just leads.

🎯 Requirements

  • • 5+ years of experience in creative roles within performance marketing, paid media, or growth-focused agency environments
  • • Proven track record managing creative teams and balancing creative quality with business outcomes
  • • Hands-on experience with AI creative tools (generative image, AI-powered video, design analytics) and ability to integrate them into real production workflows
  • • Direct experience managing or having visibility into P&L, margin, and resourcing decisions with a strong owner’s mindset
  • • Strong communicator who can translate creative thinking into business language and build trust with both creative practitioners and senior leadership

🏖️ Benefits

  • • Competitive base salary with annual bonus based on tenure that scales over time
  • • Comprehensive medical, dental, vision, disability, and life insurance (100% employer-paid for employee, 50% for dependents)
  • • Mental health support via Spring Health and Headspace membership
  • • Physical wellness through Gympass
  • • Unlimited PTO (2-week minimum), paid company holidays, birthday off, end-of-year recharge (Dec 24–Jan 1), and paid parental leave
  • • Traditional and Roth 401(k) with 3% company match
  • • Annual anniversary trip with peers and executive leadership
  • • Remote-first work environment with option to work from anywhere in Canada
  • • Access to state-of-the-art offices in Irvine, California for those who wish to use them
  • • Professional development opportunities and investment in team growth
  • • Inclusive, people-first culture committed to diversity, equity, and belonging

Skills & Technologies

Spring
Senior
Remote

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Directive Consulting LLC
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About Directive Consulting LLC

Directive is a performance marketing agency for software companies, blending search, paid media, and content strategy to accelerate pipeline growth. Founded in 2014 and headquartered in Irvine, California, the agency serves B2B SaaS clients across North America and Europe through data-driven programs that integrate SEO, PPC, and lifecycle marketing. Services include paid search, paid social, marketing automation, and revenue operations consulting, delivered by cross-functional teams focused on measurable pipeline and ARR impact rather than vanity metrics.

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