Job Overview
Location
Oregon, USA
Job Type
Full-time
Category
Marketing Manager
Date Posted
February 28, 2026
Full Job Description
đź“‹ Description
- • At UserEvidence Inc., we believe customer marketing is a critical driver of business success, not merely a support function or a case-study factory. This pivotal role is designed to prove that impact by directly influencing pipeline, revenue, and retention. If you're passionate about demonstrating the power of customer proof and want to own the system that makes it repeatable, this is your opportunity.
- • You will be instrumental in showcasing how we leverage customer advocacy and product usage – specifically our own product, UserEvidence – to drive renewals, expansion opportunities, and close live deals. This role requires a unique blend of strategic thinking and hands-on execution. You will be responsible for designing the framework for advocacy and proof at UserEvidence and then bringing that vision to life.
- • Your core responsibilities will include building robust systems for customer advocacy, identifying and activating customer champions, creating compelling proof assets that are directly integrated into revenue conversations, and representing UserEvidence in public forums and industry discussions. This is a chance to shape how customer success translates into tangible business growth.
- • You will report directly to the VP of Marketing, collaborating closely with Product Marketing, Sales, and Customer Success teams to ensure a cohesive and impactful go-to-market strategy that is deeply rooted in customer success and validated proof.
- • **Key Responsibilities and Ownership Areas:**
- • **Customer Advocacy Programs:** Define, build, and scale comprehensive customer advocacy programs. This includes establishing robust processes for identifying, nurturing, and activating references, testimonials, case studies, and customer speaker opportunities. You will leverage UserEvidence as the central system of record and activation layer for all advocacy efforts, ensuring a seamless and data-driven approach.
- • **Customer Storytelling and Proof Generation:** Transform real customer usage data and achieved outcomes into powerful proof assets. This involves highlighting how customers, and UserEvidence itself, achieve success with the product. These assets will be strategically deployed to support new business acquisition, renewal conversations, and expansion opportunities, providing tangible evidence of value.
- • **Reference and Advocate Management:** Develop and implement a structured approach to identifying, tiering, and actively engaging customer champions. You will ensure that customer proof is meticulously aligned with our Ideal Customer Profile (ICP), specific deal stages, and active sales opportunities, maximizing its relevance and impact.
- • **Customer Enablement Resources:** Create and maintain a library of reusable best-practice materials, practical workflow examples, and success stories. These resources will be designed to reinforce strong product adoption, showcase effective usage patterns, and empower both customers and internal teams.
- • **Content and Industry Voice:** Contribute significantly to practitioner-first content initiatives. You will lead customer masterclasses and webinars, sharing valuable insights and best practices. Furthermore, you will represent UserEvidence in key industry conversations, events, and speaking engagements, establishing our thought leadership.
- • **Expansion and Renewal Support:** Collaborate closely with Sales and Customer Success teams to ensure that structured customer proof is consistently and effectively integrated into all revenue-generating conversations, from initial sales pitches to ongoing customer engagement and retention efforts.
- • **Cross-Functional Partnership:** Foster strong, collaborative relationships with Product Marketing, Sales, and Customer Success. Your work will be crucial in embedding customer credibility and validated proof across our entire go-to-market motion, ensuring a unified and compelling narrative.
- • This role is ideal for a strategic thinker who is also a proactive doer, someone who thrives on building systems, activating communities, and demonstrating the direct business impact of customer marketing. You will be at the forefront of proving that customer success is a revenue engine.
🎯 Requirements
- • 5–7 years of B2B marketing experience, with demonstrated ownership of customer marketing, advocacy, or post-sale programs.
- • Proven track record of building and scaling customer advocacy programs, including references, testimonials, and champion engagement strategies.
- • Ability to translate real customer usage and outcomes into compelling proof assets that are actively utilized by Sales and Customer Success teams.
- • Experience partnering effectively with Sales and Customer Success leaders to support revenue conversations and drive business outcomes.
- • Demonstrated experience representing a company publicly through webinars, events, customer roundtables, or industry speaking engagements.
- • Confidence in leading practitioner-focused conversations and serving as a credible voice to other customer marketers.
- • Strong systems and process-thinking orientation, capable of building scalable frameworks rather than relying on one-off campaigns.
- • Ability to operate independently, prioritize effectively, and establish structure in fast-paced, dynamic environments.
🏖️ Benefits
- • Competitive salary, quarterly performance bonuses, and meaningful equity participation.
- • Company-sponsored 401(k) program to support your financial future.
- • Fully remote role with opportunities for connection through annual company off-sites and team meetup trips.
- • Comprehensive health, dental, and vision insurance coverage for you and your dependents.
- • Exceptional training and abundant career growth opportunities within a growing company.
- • Unlimited Paid Time Off (PTO) policy, with encouragement to take the time you need.
- • An extremely friendly, inclusive, and human-first team culture that values well-being.
- • A highly collaborative and engaging team environment characterized by a great blend of hustle, productivity, and genuine fun.
Skills & Technologies
Senior
Remote
Degree Required
About UserEvidence Inc.
UserEvidence is a customer feedback platform designed to help businesses collect, analyze, and act on user insights. It integrates with various tools to centralize feedback from multiple sources, including surveys, in-app widgets, and support tickets. The platform utilizes AI to identify trends, sentiment, and key themes within the feedback, enabling product managers, designers, and marketers to make data-driven decisions. By providing a unified view of customer opinions, UserEvidence aims to improve product development, enhance user experience, and drive customer satisfaction. Its core value proposition lies in transforming raw feedback into actionable intelligence for businesses of all sizes.
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