Senior Digital Marketing Manager

PartsBase Inc.

Job Overview

Location

Remote-United States

Job Type

Full-time

Full Job Description

📋 Description

• As a Senior Digital Marketing Manager at PartsBase Inc., you will own and execute the company’s digital demand generation strategy across the full customer lifecycle, directly contributing to pipeline, revenue, and brand leadership in the global aviation marketplace. This role is critical to scaling PartsBase’s market presence by translating business objectives into data-driven, multi-channel campaigns that engage aviation industry decision-makers worldwide.
• You will design, launch, and continuously optimize integrated digital campaigns across email, paid media, social, content, and marketing automation, ensuring alignment with buyer personas and funnel stages while driving measurable pipeline and revenue impact through rigorous testing, segmentation, and performance analysis.
• You will partner closely with Sales, Product, RevOps, and Executive Leadership as a strategic marketing voice, providing data-backed recommendations, managing cross-functional dependencies, and ensuring digital initiatives support GTM priorities in a fast-paced, scaling organization.
• You will architect and optimize sophisticated email nurture programs using HubSpot, Marketo, or Mailchimp, leveraging CRM segmentation and behavioral triggers to deliver personalized, lifecycle-focused campaigns tailored to complex B2B buying cycles in the aviation industry.
• You will lead paid media strategy across search, social, and retargeting channels, owning budget allocation, performance analysis, and ongoing optimization with a relentless focus on ROI, CAC reduction, and pipeline contribution from high-intent aviation professionals.
• You will define and execute social media strategy across LinkedIn, Facebook, X (Twitter), TikTok, and YouTube Shorts, amplifying brand authority and engagement while overseeing organic and automated outreach via tools like MeetAlfred to expand reach within the global aviation community.
• You will establish testing and optimization frameworks using A/B testing, behavioral analytics (e.g., Hotjar, Optimizely), and experimentation to uncover insights, build dashboards tying marketing activity to business outcomes, and communicate clear, actionable recommendations to stakeholders.
• You will operate as a T-shaped marketer with deep expertise in core performance areas and broad channel fluency, independently managing timelines, leading projects, and driving continuous improvement in a fully remote, team-focused culture that values innovation and collaboration.
• You will grow your impact by working with industry-leading aviation brands like Delta, Northrop Grumman, and Air France Industries, gaining unparalleled experience in marketing complex, regulated B2B marketplaces while contributing to a mission-driven organization that celebrates employee success and values diverse contributions.

🎯 Requirements

• 4+ years of progressive digital marketing experience with demonstrated ownership of multi-channel, full-funnel strategies
• Deep hands-on expertise in marketing automation platforms (HubSpot, Marketo, Mailchimp)
• Proven experience managing CRM segmentation, lifecycle marketing, and experimentation frameworks
• Strong background in paid media strategy, execution, and performance optimization
• Advanced analytical mindset with the ability to translate data into actionable insights
• Exceptional communication, stakeholder management, and project leadership skills

🏖️ Benefits

• Fully remote work environment with flexibility to work from anywhere in the United States
• Opportunity to work with global aviation industry leaders including Delta, Northrop Grumman, and Air France Industries
• Collaborative, team-focused culture that celebrates employee successes and values unique contributions
• Exposure to cutting-edge marketing technology and automation platforms in a scaling B2B marketplace
• Professional growth through ownership of high-impact digital programs tied directly to revenue and pipeline
• Inclusive workplace that values diverse perspectives and fosters innovation across a global community of 7,600+ companies

Skills & Technologies

Senior

Remote

Ready to Apply?

Apply Externally

You will be redirected to an external site to apply.

PartsBase Inc.

Visit Website

About PartsBase Inc.

PartsBase Inc. operates an online marketplace and data platform for the aviation, aerospace, and defense industries. The cloud-based system connects manufacturers, distributors, MROs, and airlines to buy, sell, and locate aircraft parts and services. It lists millions of part numbers, offers RFQ and inventory management tools, and integrates regulatory documentation. Founded in 1996 and headquartered in Boca Raton, Florida, the company serves over 7,500 member organizations globally, facilitating transactions, compliance, and supply chain visibility for critical aerospace components and related services.

View Company Profile

Get more remote jobs like this

Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.

Weekly remote jobs and featured talent.

No spam. Only curated remote roles and product updates. You can unsubscribe anytime.