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Senior Email Marketing Project Manager (US - Remote)

Continuum Global LLC

Job Overview

Location

Remote, US

Job Type

Full-time

Full Job Description

📋 Description

• As a Senior Email Marketing Project Manager at ContinuumGlobal, you will be at the forefront of driving impactful digital marketing strategies for leading global brands. This role is pivotal in orchestrating the end-to-end execution of sophisticated email and push notification campaigns, ensuring seamless delivery and measurable success. You will be instrumental in shaping customer communication strategies, defining CRM roadmaps, and architecting customer journeys that achieve ambitious acquisition, engagement, retention, and reactivation goals. Your expertise will be crucial in building, executing, optimizing, and monitoring these campaigns across various platforms, scaling to include additional channels as needed.
• You will take ownership of the entire campaign lifecycle, from initial planning and asset gathering to meticulous project management, rigorous testing, precise deployment, and insightful analysis. This comprehensive approach guarantees flawless execution and timely delivery, meeting and exceeding client expectations.
• A core aspect of this role involves cultivating and nurturing strong client relationships. You will act as a trusted advisor, deeply understanding each client's unique business needs and providing strategic guidance on their email and push marketing initiatives. Through effective, transparent communication, regular progress updates, and a consistent delivery of high-quality results, you will ensure exceptional client satisfaction and foster long-term partnerships.
• Collaboration is key. You will work hand-in-hand with clients to meticulously gather requirements, clearly define project scope, and establish unambiguous goals and deliverables. This collaborative process ensures alignment and shared vision throughout each project.
• Your technical acumen will be a significant asset. We expect a demonstrated expertise in a range of Email Service Providers (ESPs) such as Iterable, Adobe Campaign, Salesforce Marketing Cloud, or SendGrid. A deep understanding of ESP functionalities, including advanced list management, sophisticated segmentation techniques, intricate automation workflows, personalized content delivery, robust A/B testing methodologies, and comprehensive analytics is essential.
• You will be empowered to execute thoughtful experimentation, uncovering high-impact campaign opportunities and leveraging automation to maximize engagement and retention across the entire customer lifecycle. Staying abreast of the latest industry trends, emerging best practices, and cutting-edge technologies in email marketing and ESPs is paramount to maintaining our competitive edge.
• In terms of project management and team leadership, you will be responsible for developing detailed project plans and realistic timelines, ensuring effective project prioritization and seamless team coordination. You will diligently monitor project progress, proactively identify potential roadblocks or risks, and implement swift, effective solutions to ensure the timely and successful delivery of all projects.
• This role requires extensive collaboration with diverse client teams, including engineering, design, legal, finance, business units, and regional stakeholders. Your ability to translate innovative ideas into tangible marketing programs that spearhead product adoption and drive user engagement will be highly valued.
• You will contribute to defining the customer communication strategy and CRM roadmap, aligning marketing efforts with overarching business objectives. This includes developing and implementing automated customer journeys designed to nurture leads, onboard new users, and re-engage dormant segments.
• The Senior Email Marketing Project Manager will also play a role in optimizing campaign performance through data analysis. This involves interpreting campaign metrics, identifying key performance indicators (KPIs), and translating insights into actionable recommendations for future campaigns.
• You will ensure compliance with all relevant industry regulations, such as GDPR and CAN-SPAM, safeguarding client data and brand reputation.
• This position offers a unique opportunity to work within a fast-growing digital marketing and tech solutions company, collaborating with a diverse, dedicated, and collaborative global team. You will gain cutting-edge experience in one of the most dynamic and rapidly evolving industries, working with renowned brands and contributing to the creation of immersive brand experiences.
• ContinuumGlobal is committed to providing a high level of autonomy, robust support, and a flexible work environment. We empower our team members to tackle challenging business problems and foster a culture of continuous learning and professional growth. Your contributions will be recognized and valued in a welcoming and supportive atmosphere.

🎯 Requirements

• 4+ years of experience in email marketing, with a strong emphasis on project management, client services, and team leadership.
• In-depth knowledge and hands-on experience with various Email Service Providers (ESPs) such as Iterable, Adobe Campaign, Salesforce Marketing Cloud, or SendGrid.
• Proven experience in setting up and managing push and SMS campaigns.
• Strong understanding of email marketing best practices, including segmentation, personalization, A/B testing, and campaign analysis.
• Excellent project management skills, with a demonstrated ability to manage multiple complex projects simultaneously and consistently meet deadlines.
• Exceptional communication, interpersonal, and stakeholder management skills, with the ability to effectively liaise with clients, internal teams, and external vendors.
• Analytical mindset with the ability to interpret data, identify trends, and translate insights into actionable optimization strategies for email marketing performance.
• Proficiency in email marketing tools, SQL, HTML/CSS, and marketing automation platforms.
• Familiarity with relevant regulations such as GDPR and CAN-SPAM Act.
• Self-motivated, detail-oriented, and capable of working independently or collaboratively within a team environment.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.
• Familiarity with the cryptocurrency industry is a plus.

🏖️ Benefits

• Comprehensive Medical, Dental, and Vision Insurance.
• 401k plan with a company match.
• Generous Paid Time Off (PTO) including 2 weeks of PTO, 5 floating holidays, and 13 paid holidays.
• Paid parental leave.
• A fun, caring, and collaborative work environment.
• Opportunities for continuous skill development and career progression.
• Access to specialized training programs.

Skills & Technologies

Senior

Remote

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Continuum Global LLC

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About Continuum Global LLC

Continuum Global is a leading provider of comprehensive IT services and solutions. They specialize in cloud computing, cybersecurity, data analytics, and managed IT services, helping businesses of all sizes optimize their technology infrastructure. Their expertise spans across various industries, offering tailored strategies to enhance efficiency, security, and innovation. Continuum Global focuses on delivering measurable results and fostering long-term partnerships with clients. They are committed to leveraging cutting-edge technologies and best practices to address complex business challenges and drive digital transformation. Their team of experienced professionals ensures reliable support and strategic guidance, empowering clients to achieve their business objectives in an ever-evolving digital landscape.

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