SEO Specialist (Remote - Non-USA - Global)

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� Description

• • Own the entire SEO lifecycle for Token Metrics’ global web properties, translating ambitious growth targets into a data-driven roadmap that increases organic traffic, qualified leads, and ultimately revenue across 50+ countries.
• • Architect and execute a programmatic SEO engine that can scale to thousands of long-tail keyword clusters covering crypto indices, rankings, price predictions, and educational content—turning our vast AI data into discoverable, high-converting pages.
• • Conduct deep-dive technical audits using Ahrefs, Google Search Console, Screaming Frog, and custom scripts to uncover crawl budget waste, indexation gaps, schema opportunities, and Core Web Vitals issues; prioritize fixes that unlock the biggest traffic gains.
• • Build and maintain a keyword universe mapped to every stage of the investor journey—from “what is DeFi” awareness queries to “best AI crypto index fund” high-intent terms—then translate those insights into content briefs that writers, designers, and engineers can execute flawlessly.
• • Spearhead on-page optimization sprints: rewrite title tags, meta descriptions, H1-H6 hierarchies, internal anchor text, and schema markup to push priority pages into top-three SERP positions while preserving brand voice and compliance standards.
• • Engineer a white-hat link acquisition flywheel that leverages data studies, proprietary AI reports, and community partnerships to earn high-authority backlinks at scale; track DR/DA growth and referring-domain velocity weekly.
• • Collaborate cross-functionally with product, engineering, and data science teams to inject SEO requirements into new feature rollouts—ensuring every chart, calculator, and dashboard is indexable, shareable, and optimized for rich-snippet eligibility.
• • Monitor daily rank fluctuations, traffic anomalies, and algorithm updates; build automated Looker Studio dashboards that surface actionable insights to stakeholders and trigger rapid-response playbooks when volatility spikes.
• • Refresh and repurpose legacy blog posts, landing pages, and glossary entries to align with evolving search intent, integrating fresh statistics, multimedia, and internal links to reclaim lost rankings and extend content lifespan.
• • Leverage social channels (Twitter, Reddit, Telegram, YouTube) to amplify new content, spark community discussions, and earn natural citations—blending SEO with growth-hacking tactics that turn our audience into evangelists.
• • Run controlled SEO experiments (A/B title tests, schema variants, internal linking models) and document lift in clicks, CTR, and conversions; institutionalize winning tactics across the content pipeline.
• • Translate complex crypto concepts into clear, concise, and keyword-rich copy that satisfies both search algorithms and human readers—balancing jargon with accessibility for retail investors and fund managers alike.
• • Stay ahead of Google’s evolving SERP features (AI Overviews, Perspectives, Discussions) and emerging vertical search engines (Brave, DuckDuckGo, TikTok) to future-proof our organic growth strategy.
• • Mentor junior marketers and external freelancers on SEO best practices, creating SOPs and checklists that ensure consistency and quality as the program scales globally.

� Requirements

• • 3+ years of hands-on SEO experience with a proven track record of growing organic traffic by 200%+ for SaaS, fintech, or data-heavy platforms
• • Demonstrated expertise in programmatic SEO—building template-driven page architectures that scale to thousands of URLs without duplicate-content penalties
• • Advanced proficiency with Ahrefs, Google Search Console, Screaming Frog, and Looker Studio; comfortable writing SQL or Python for data pulls and automation
• • Exceptional written English communication skills with the ability to simplify complex crypto topics for diverse global audiences

️ Benefits

• • Fully remote role with flexible hours across any non-USA timezone—work from anywhere with a stable internet connection
• • Competitive compensation paid in crypto or fiat, aligned with top-tier global markets
• • Annual learning stipend for courses, conferences, and SEO tools to keep your skills cutting-edge