SEO Strategist (Remote Canada) - Future Opening

Directive Consulting LLC

Job Overview

Location

Remote - Canada

Job Type

Full-time

Full Job Description

📋 Description

• Serve as the primary client-facing strategist for Enterprise B2B clients, developing and managing custom SEO and content strategies aligned with client business goals and Directive’s DiscoverabilityOS™ methodology.
• Design and implement data-driven SEO strategies incorporating keyword research, on-page optimization, and link building to improve client visibility and drive measurable outcomes.
• Utilize industry tools including Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog to analyze website traffic, SERP share, and SEO performance metrics.
• Set client-specific goals using available data sources, ensuring all goals are reviewed and approved by the Associate Director (AsD) before presentation to clients.
• Lead cross-functional execution of content campaigns by collaborating with writers, designers, and Specialists, ensuring timely delivery and adherence to client quality standards.
• Manage client projects using Asana, delegating tasks to internal team members and clients, tracking progress, and ensuring deadlines are met and communicated effectively.
• Partner with Project Managers in pods to coordinate task creation, assignment, and due date adherence across all client deliverables.
• Conduct bi-weekly client meetings to report on NSM progress, ongoing deliverables, and strategic adjustments, maintaining transparency and accountability.
• Produce and deliver monthly, quarterly, and bi-annual business review reports that quantify the impact of SEO and content strategies on client revenue and growth.
• Proactively communicate with clients via Slack and other channels between meetings to update on deliverables, timeline expectations, and goal attainment progress.
• Identify and communicate opportunities for account growth, including upselling into additional service lines (e.g., Paid Media, Lifecycle Marketing) or increasing existing service budgets.
• Build deep, trust-based relationships with clients that extend beyond deliverables, fostering loyalty and encouraging referrals at key moments (e.g., 5-star CSAT, new job transitions).
• Maintain strict adherence to Directive’s best practices, including LTV:CAC modeling, customer generation frameworks, and content production standards.
• Stay ahead of digital marketing trends, particularly in AI and automation, and apply emerging insights to enhance client strategies and operational efficiency.
• Act as the central liaison between clients and internal teams, ensuring seamless communication and alignment across Performance, Communications, and Commerce divisions.
• Respond to roadblocks impacting strategy or goal attainment by escalating issues to the Associate Director (AsD) and collaborating on solutions.
• Ensure all client communications reflect a consultative, human-centered approach, prioritizing understanding client business contexts and decision-making processes.
• Maintain 100% attainment of NSMs, 96% MRR retention, and CSAT scores above 4.2 through consistent strategic execution and client engagement.

🎯 Requirements

• Proven track record of implementing SEO principles including keyword research, on-page optimization, and link building
• Analytical proficiency using Google Analytics, SEMrush, Ahrefs, Google Search Console, and Screaming Frog
• Strong client-facing communication skills with experience managing key stakeholder relationships
• Demonstrated experience working in a digital marketing agency environment
• Direct experience with B2B tech and/or SaaS clients
• Proven organizational, project management, and time management skills

🏖️ Benefits

• 100% employer-paid medical, dental, and vision insurance for employees; 50% employer contribution for dependents
• Unlimited PTO with a 2-week minimum requirement, paid company holidays, birthday off, and End of Year Recharge (Dec 24–Jan 1)
• Access to Spring Health for certified therapy and Headspace membership for mental wellness
• Gympass membership for physical wellness
• Traditional and Roth 401(k) with 3% company match
• Annual bonus tied to tenure that increases over time
• Annual anniversary trip with peers and executive leadership

Skills & Technologies

Spring

Remote

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Directive Consulting LLC

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About Directive Consulting LLC

Directive is a performance marketing agency for software companies, blending search, paid media, and content strategy to accelerate pipeline growth. Founded in 2014 and headquartered in Irvine, California, the agency serves B2B SaaS clients across North America and Europe through data-driven programs that integrate SEO, PPC, and lifecycle marketing. Services include paid search, paid social, marketing automation, and revenue operations consulting, delivered by cross-functional teams focused on measurable pipeline and ARR impact rather than vanity metrics.

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