Social Media Coordinator

📋 Description

• • Own the pulse of ScreenRant’s 30-million-follower empire by executing the daily publishing rhythm across Facebook, Instagram, Threads, Twitter/X, BlueSky, Flipboard, and YouTube—ensuring every MCU rumor, House of the Dragon theory, or surprise Nintendo Direct lands in feeds within minutes of breaking.
• • Build and maintain a living, color-coded content calendar that balances tent-pole premieres, evergreen explainers, and rapid-fire breaking news, accounting for global time zones and algorithmic sweet spots so no fandom moment is missed.
• • Write scroll-stopping captions, headlines, and CTAs that amplify ScreenRant’s witty, authoritative voice, spark threaded debates, and convert passive scrollers into loyal community members who comment, share, and return daily.
• • Master TrueAnthem’s AI-powered scheduling suite and the in-house Media Library, tagging every video, GIF, thumbnail, and image with surgical precision so assets are instantly searchable and algorithm-ready.
• • Monitor real-time analytics dashboards to surface top-performing posts, identify emerging trends, and recommend rapid pivots—turning a surprise Netflix renewal or a viral TikTok meme into fresh, data-backed content before competitors can react.
• • Provide flexible, on-call availability during major pop-culture moments—Comic-Con, the Oscars, E3, season finales—adjusting your schedule to nights or weekends so ScreenRant owns the social conversation when it matters most.
• • Collaborate with designers and video editors to package 2,000-word articles into snackable Reels, Stories, and Shorts, ensuring every asset meets platform specs, brand guidelines, and accessibility standards.
• • Uphold ScreenRant’s zero-tolerance policy on AI-generated text, fact-checking every caption and link against editorial standards to maintain the trust of an audience that expects accuracy at lightning speed.
• • Contribute to monthly brainstorming sessions, pitching creative franchises, hashtag challenges, and interactive polls that deepen fan engagement and open new revenue paths for branded partnerships.
• • Track competitor moves and platform updates, translating insights into actionable tactics that keep ScreenRant ahead of algorithm changes and audience expectations.
• • Engage directly with superfans in comment threads and DMs, escalating feedback to editorial and video teams to inform future coverage and foster a two-way relationship with the community.
• • Prepare concise end-of-week performance recaps that spotlight wins, flag under-performers, and propose A/B tests for the following cycle, ensuring continuous optimization of reach, watch-time, and click-through rate.
• • Maintain strict brand safety and copyright compliance, vetting user-generated content, licensed images, and music before publication to protect ScreenRant’s reputation and legal standing.
• • Champion inclusivity and accessibility by adding alt-text, subtitles, and descriptive captions that welcome all fans, regardless of ability or platform preference.