Social Media Lead

📋 Description

• • The Social Media Lead at Anders CPA Advisors plays a pivotal role in driving national brand awareness, SEO strategy, and lead generation through strategic graphic design and social media execution, directly supporting the firm’s mission to serve as a catalyst for clients’ highest potential.
• • Day-to-day responsibilities include developing on-brand graphics for social media, blogs, landing pages, and campaigns; managing LinkedIn (primary), Facebook, and Instagram publishing; creating marketing collateral such as sell sheets, infographics, email templates, and presentations; monitoring engagement and performance metrics via LinkedIn Analytics, Google Analytics, and HubSpot; coordinating with content teams on editorial calendars; and producing monthly/quarterly performance reports with optimization recommendations.
• • Anders CPA Advisors is one of the fastest-growing accounting firms in the country, ranked #75 on Accounting Today’s Top Accounting Firms list and a continual Top Workplace honoree, operating as a member of LEA Global with a collaborative, employee-first culture and flexible work options across St. Louis, Chesterfield, hybrid, and remote arrangements.
• • In this role, the individual will deepen expertise in B2B professional services marketing, refine data-driven social media strategy, master design-to-impact workflows in regulated industries, and gain leadership experience in aligning creative output with business goals like lead generation and employer branding—positioning them for advancement in marketing, design, or digital strategy within professional services.