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Social Media Manager

Job Overview

Location

Egypt

Job Type

Contract

Category

Data Science

Date Posted

May 22, 2026

Full Job Description

đź“‹ Description

  • • Create and publish regular, platform-specific content across Instagram, Facebook, LinkedIn, TikTok, and YouTube based on strategic priorities set by the Marketing Director
  • • Design visually compelling social media posts using Canva and Adobe Photoshop to align with brand guidelines and audience preferences
  • • Write engaging, tone-adapted copy for each platform to maximize engagement and resonance with target audiences in bathroom renovations, DIY, and home improvement
  • • Collaborate with the video editor to coordinate video content needs, provide creative direction, and ensure alignment with the content calendar
  • • Implement and schedule all published content using Hootsuite to maintain consistent posting rhythms and optimal timing
  • • Monitor and respond to comments, direct messages, and community interactions across all platforms in a timely and brand-appropriate manner
  • • Track, analyze, and report on social media performance metrics including engagement rates, follower growth, and campaign effectiveness
  • • Execute Large Language Model Optimization (LLMO) initiatives by managing citations provided by Athena HQ to ensure accurate brand information across AI platforms
  • • Conduct targeted email outreach campaigns to editors and publications using approved templates to increase brand visibility in AI-generated search responses
  • • Monitor and report on LLM share of voice performance and citation impact to measure improvements in AI-driven search presence
  • • Actively engage daily with relevant online communities on Reddit and other forums related to bathroom renovations, DIY, and home improvement
  • • Participate authentically in discussions using the brand voice to build trust, visibility, and customer loyalty
  • • Identify opportunities to enhance SEO and brand authority through LLMO strategies and improve positioning in AI-powered search results
  • • Maintain strict adherence to the approved content calendar while contributing creative input to optimize content performance
  • • Deliver weekly and monthly performance reports detailing engagement trends, campaign outcomes, and recommendations for improvement
  • • Work exclusively during U.S. business hours (8 AM - 5 PM EST) to support U.S.-based clients and align with team workflows
  • • Operate independently as a self-starter with strong organizational skills to manage multiple deadlines and evolving priorities

🎯 Requirements

  • • 3–5 years of professional experience in social media management and digital marketing
  • • Proven track record of creating engaging content for Instagram, Facebook, LinkedIn, TikTok, and YouTube
  • • Experience using Hootsuite or similar social media scheduling platforms
  • • Familiarity with LLMO, GEO, and AI-powered search strategies preferred
  • • Proficiency in Canva and Adobe Photoshop for visual content creation
  • • Strong copywriting skills with ability to adapt tone across platforms and audiences

🏖️ Benefits

  • • Fully remote work arrangement with flexibility to operate from LATAM, Africa, or Eastern Europe
  • • Opportunity to influence digital growth through emerging AI-driven visibility strategies
  • • Direct impact on brand authority and community engagement across traditional and AI-powered platforms
  • • Structured work hours aligned with U.S. business time zone (8 AM - 5 PM EST)

Skills & Technologies

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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