Job Overview
Location
Palo Alto, California
Job Type
Full-time
Category
Social Media Manager
Date Posted
May 19, 2026
Full Job Description
đź“‹ Description
- • Build and grow Jerry’s organic presence across Reddit, Quora, YouTube, and TikTok—platforms where users actively discuss car insurance, repairs, and ownership—by creating authentic, platform-native content that resonates with real conversations
- • Develop and refine Jerry’s community engagement playbook for each channel, defining when to post, when to reply, and when to stay silent to maintain trust and avoid performative branding
- • Transform Jerry’s subreddits into active, trusted communities by fostering meaningful dialogue, moderating discussions with nuance, and encouraging user-generated content that reflects real customer experiences
- • Design a scalable content and engagement strategy that leverages AI tools where appropriate without compromising authenticity or human tone, ensuring consistency across all platforms
- • Collaborate with the Growth and Content teams to align messaging, tone, and campaign goals while preserving the unique voice of each community
- • Track and report on key community health metrics including sentiment analysis, share of voice, referral traffic, and LLM citation rates to measure impact beyond vanity metrics
- • Position Jerry as a helpful, non-salesy resource in high-stakes consumer spaces like personal finance and insurance by responding to questions with empathy, accuracy, and transparency
- • Identify emerging trends, pain points, and conversation patterns within user communities to inform product feedback loops and content priorities
- • Maintain a deep understanding of platform algorithms, trending formats, and community norms on Reddit, TikTok, and Quora to ensure content feels native, not imported
- • Uphold Jerry’s brand voice by avoiding corporate jargon, embracing conversational tone, and prioritizing genuine value over promotional messaging in every interaction
- • Act as the primary representative of Jerry in public forums, embodying the company’s mission to simplify car ownership through authentic, user-first communication
- • Proactively monitor brand mentions and community sentiment across platforms to identify potential crises, misinformation, or opportunities for engagement before they escalate
- • Contribute to cross-functional initiatives by providing community insights to Product, Marketing, and Customer Support teams to improve user experience and feature development
- • Maintain meticulous documentation of community guidelines, engagement patterns, and performance benchmarks to ensure continuity and scalability across team members
- • Balance rapid response needs with long-term trust-building, rejecting quick PR wins in favor of sustainable, organic credibility
- • Ensure all community interactions comply with regulatory standards in fintech and insurtech spaces while preserving authenticity
🎯 Requirements
- • 3+ years of experience in community management or organic social media, preferably in fintech, insurtech, or another consumer-facing regulated industry
- • Deep fluency in Reddit, Quora, TikTok, and YouTube community cultures with a demonstrated ability to write in authentic, platform-native tones that earn engagement and trust
- • Proven ability to turn complex, stressful topics (e.g., insurance, car repairs) into relatable, human, and compelling content
- • Strategic mindset focused on building scalable systems and processes—not just viral content—with understanding of SEO and how LLMs cite online sources
- • Strong analytical skills to measure and interpret sentiment, share of voice, referral traffic, and LLM citation data
- • Dislike of corporate-speak and ability to communicate with the raw, authentic tone of native platform users
🏖️ Benefits
- • Health, dental, and vision coverage
- • Paid time off
- • Paid parental leave
- • 401(k) plan with employer matching
- • Wellness benefits
- • Equity grant opportunities
Skills & Technologies
Onsite
About Jerry Technologies Inc.
Jerry Technologies offers a mobile-first AI platform that automatically compares insurance quotes, refinances auto loans, and shops for home and renters coverage. Users submit photos of existing policies, and the app retrieves and compares rates from carriers to find lower premiums or better terms. The company earns commissions from insurers when policies are switched or originated through its platform, serving consumers seeking to reduce recurring auto and home expenses without manual comparison shopping.
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