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This position was posted on April 21, 2026 and is likely no longer accepting applications. We've kept it here for historical reference. Check out the similar jobs below!
Job Overview
Location
San Francisco, CA, USA
Job Type
Full-time
Category
Marketing
Date Posted
April 21, 2026
Full Job Description
đź“‹ Description
- • Lead go-to-market strategy for Chime’s Lending product ecosystem, including MyPay, SpotMe, and other lending and credit offerings, translating complex financial capabilities into clear, compelling value for members.
- • Own and execute go-to-market strategy from launch through iteration and scale, develop differentiated positioning and messaging, and drive cross-functional alignment across Product, Growth, Brand, and Analytics.
- • Partner with Product, Risk, Legal, and Growth teams to shape product narratives, influence roadmap decisions, and drive responsible adoption at the intersection of growth and financial responsibility.
- • Learn to balance business impact with member trust and regulatory considerations while improving product adoption, engagement, and retention through data-informed marketing strategies.
🎯 Requirements
- • 6–10+ years of experience in product marketing
- • 2+ years of consumer lending experience
- • Proven track record of owning end-to-end go-to-market strategy for products or features
- • Strong expertise in positioning, messaging, and value proposition development
- • Experience partnering closely with Product, Growth, Brand, and Analytics
- • Strong analytical mindset with experience using data to inform strategy and measure impact
🏖️ Benefits
- • Competitive salary based on experience
- • 401k match plus great medical, dental, vision, life, and disability benefits
- • Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off
- • Up to 24 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents
- • Annual wellness stipend for eligible wellness-related expenses
- • Access to Maven family planning tool with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more
Skills & Technologies
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About The Bancorp Bank, N.A.
Chime is a financial technology company that partners with The Bancorp Bank, N.A. to provide mobile-first banking services including fee-free checking and savings accounts, early direct deposit, and automatic savings tools. It operates without physical branches, offering debit cards, peer-to-peer payments, and credit-building products through a mobile app. Revenue is generated primarily through interchange fees and optional paid services.
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