VP, Adobe Alliance Partner Manager

📋 Description

• • The Vice President, Adobe Alliance Partner Manager (APM) is responsible for originating and shaping new business opportunities through Merkle’s strategic partnership with Adobe, reporting to the SVP, Marketing & Solutions Growth and driving Merkle-influenced services revenue and attributed Adobe software revenue by leading senior-level alliance relationships, supporting pre-sales activities, and advancing joint go-to-market initiatives across the Adobe ecosystem.
• • Day to day, the role involves originating and developing new Merkle services opportunities through the Adobe partner ecosystem, leading Merkle’s strategic relationships with Adobe partner managers across multiple product and solution areas, acting as a subject matter expert within the Adobe ecosystem to support new sales with existing clients and new logos through pre-sales activities such as workshops, discovery sessions, and solution advisory, serving as the assigned alliance lead for a portfolio of clients, enabling and supporting Adobe Partner Sales Managers by positioning Merkle’s capabilities and offerings, and tracking and managing opportunities across quota, stage, product, and offering using CRM and partner portals.
• • Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices, with over 30 years of experience partnering with Fortune 1000 companies and leading nonprofit organizations to maximize the value of their customer portfolios through data, technology, and analytics, forming the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies, with combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology driving improved marketing results and competitive advantage.
• • In this role, the person can learn and achieve deep expertise in the Adobe ecosystem, develop advanced alliance management and consultative selling skills, influence complex multi-stakeholder sales opportunities at the executive level, drive measurable pipeline growth and revenue impact through strategic partner engagement, and gain exposure to enterprise marketing technology and data-driven marketing strategies at a global scale while working with Fortune 1000 clients and leading nonprofit organizations.