Job Overview
Location
Foster City, CA (Hybrid) In office M,W,F
Job Type
Full-time
Category
Marketing
Date Posted
April 5, 2026
Full Job Description
đź“‹ Description
- • As VP of Product Marketing at Replit, you will lead the product marketing function to define how the market understands Replit’s agentic software creation platform, ensuring messaging resonates across technical builders, non-technical creators, and enterprise buyers.
- • You will own end-to-end product positioning, messaging, competitive intelligence, product launches, and sales enablement, aligning product innovation with market impact across both product-led growth and enterprise sales motions.
- • You will partner closely with Product, Engineering, Sales, and Marketing teams to translate deep technical capabilities into clear, compelling narratives that drive adoption, awareness, and revenue.
- • You will build and lead a high-performing PMM team, establishing operating models, hiring top talent, and fostering a culture of excellence where strategic thinking and execution excellence are rewarded.
- • You will establish frameworks for competitive intelligence, partner marketing, and content quality, ensuring all materials reflect Replit’s voice: clear, confident, and jargon-free while maintaining technical accuracy.
- • You will support both PLG and SLG motions by aligning messaging with user acquisition, activation, conversion, and enterprise pipeline development, creating leverage across go-to-market strategies.
- • You will report directly to the CMO and operate at the forefront of AI-driven software creation, shaping how the world understands the future of application development.
🎯 Requirements
- • 15+ years of marketing experience with at least 7 years leading product marketing teams at high-growth B2B technology companies, preferably in AI, infrastructure, or platform businesses
- • Proven ability to develop positioning and messaging frameworks that work across complex, multi-persona audiences and translate into measurable business outcomes
- • Demonstrated success in building and leading high-performing product marketing teams, including recruiting, developing, and retaining top talent
- • Strong technical acumen to engage credibly with engineering and product teams on AI agents, cloud infrastructure, and software creation workflows
- • Experience designing and executing product launches that drive awareness, adoption, and revenue across both product-led and enterprise sales motions
🏖️ Benefits
- • Competitive salary and equity package
- • 401(k) program with a 4% company match
- • Comprehensive health, dental, vision, and life insurance coverage
- • Paid parental, medical, and caregiver leave
- • Monthly wellness stipend and flexible time off (FTO) plus holidays
- • Commuter benefits and in-office setup reimbursement for hybrid work
Skills & Technologies
About Replit, Inc.
Replit is an online, collaborative, integrated development environment (IDE) that allows users to write, run, and share code in numerous programming languages directly from their web browser. It provides a cloud-based platform, eliminating the need for local setup and dependencies. Replit supports real-time collaboration, enabling multiple users to code together simultaneously on the same project, making it ideal for educational purposes, team projects, and rapid prototyping. The platform offers a vast array of features including version control integration, package management, and deployment tools, democratizing software development for beginners and experienced programmers alike.
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