Affiliate BD Manager (Taiwan)

📋 Description

• • Join OKX, a leading force in the cryptocurrency exchange and decentralized application space, as an Affiliate BD Manager for Taiwan. We are at the forefront of reshaping the future with crypto, empowering millions with access to trading and dApps, and serving as a trusted partner for institutions. Our commitment to 'We Before Me,' 'Do the Right Thing,' and 'Get Things Done' fosters a friendly, rewarding, and diverse global environment.
• • In this pivotal role, you will be instrumental in developing, managing, and optimizing our affiliate marketing campaigns within the dynamic Taiwanese market. Your primary objective will be to cultivate and expand our affiliate network, driving user acquisition and revenue growth for the platform.
• • You will be tasked with identifying and recruiting new affiliates, with a strong emphasis on influencers who can effectively bring trading users and generate income. This involves a proactive and creative approach to sourcing potential partners who align with OKX's brand and objectives.
• • A key aspect of your responsibility will be to devise and implement innovative strategies for identifying and onboarding high-potential affiliates. This includes understanding the local market landscape and leveraging various channels to discover influencers and partners.
• • You will be responsible for optimizing business development strategies, translating them into actionable plans that ensure high conversion rates. This requires a deep understanding of the affiliate lifecycle and the ability to implement effective engagement and retention tactics.
• • Analyzing user habits and behaviors will be crucial for staying ahead of market trends and informing your business development strategies. By understanding how users interact with our platform and the broader crypto ecosystem, you will be able to make data-driven decisions to drive growth.
• • You will continuously monitor and analyze the performance of affiliate campaigns, identifying areas for improvement and implementing data-backed optimizations. This includes A/B testing different approaches, refining targeting, and adjusting commission structures to maximize ROI.
• • Building and nurturing strong relationships with affiliates will be paramount. You will act as a key point of contact, providing support, resources, and guidance to ensure their success and foster long-term partnerships.
• • You will collaborate closely with internal marketing, product, and operations teams to ensure seamless campaign execution and alignment with overall business goals. This cross-functional collaboration is vital for maximizing the impact of affiliate initiatives.
• • Stay abreast of the latest trends and developments in the cryptocurrency and affiliate marketing industries, particularly within the Taiwanese market. This knowledge will enable you to identify new opportunities and adapt strategies accordingly.
• • Develop and manage budgets for affiliate campaigns, ensuring efficient allocation of resources and maximizing return on investment.
• • Prepare regular reports on affiliate performance, key metrics, and insights for senior management, providing clear visibility into the program's success and areas for future focus.
• • Contribute to the overall growth strategy of OKX in Taiwan by leveraging the power of affiliate marketing to expand our user base and market presence.
• • This role offers a unique opportunity to shape the affiliate marketing landscape for a leading global crypto brand in a key market, contributing directly to our mission of making crypto accessible and beneficial for everyone.