Business Development Executive

Carwow Ltd

Job Overview

Location

London

Job Type

Full-time

Full Job Description

📋 Description

• Drive adoption of Carwow’s Sell My Car platform by signing up independent motor traders and franchise dealer groups through consultative selling and tailored phone demos.
• Generate new business through high-volume cold outreach and inbound leads, primarily via phone, with occasional field visits to close key dealer partnerships.
• Identify and upsell additional services including transport, wallet, stock funding, and other upcoming platform propositions to existing and new dealer partners.
• Build and maintain strong, long-term business relationships with key decision-makers including GMs, Group Buyers, Business Owners, and Sole Traders.
• Deliver persuasive, adaptable pitches tailored to the size and structure of each dealership, from single-owner garages to multi-site franchise groups.
• Collaborate closely with the Account Management team to ensure seamless handover of onboarded dealers and support reactivation of inactive accounts.
• Maintain accurate and up-to-date CRM records using Salesforce to track outreach, pipeline progression, and dealer activity.
• Use data insights to identify sales opportunities and potential risks, supporting growth strategies without requiring advanced data analysis expertise.
• Operate in a fast-paced scale-up environment, adapting quickly to evolving product offerings, market conditions, and internal processes.
• Contribute to achieving company-wide targets for dealer acquisition, platform adoption, and revenue growth across Carwow’s automotive marketplace.
• Represent Carwow professionally at all levels of interaction, embodying the brand’s mission to transform how people buy and sell cars through technology and media.
• Work within established sales frameworks while demonstrating autonomy, initiative, and ownership of individual pipeline performance.
• Support the broader Business Development team by sharing insights, best practices, and feedback to improve outreach strategies and conversion rates.
• Balance quantity and quality in prospecting efforts, prioritizing high-potential leads while maintaining a disciplined approach to time and activity management.
• Stay informed on automotive retail trends, competitor activity, and dealer pain points to enhance pitch effectiveness and partnership value.
• Participate in all stages of the interview process, including role-based task assessments and values-aligned discussions, to ensure alignment with Carwow’s culture and goals.

🎯 Requirements

• Experience in a similar role within the automotive retail industry (essential)
• Proven business development experience with a hunter mentality focused on prospecting and new partnership development
• Strong influencing and negotiation skills, with confidence in pitching to senior decision-makers across dealer types
• Ability to work effectively with CRM tools, specifically Salesforce
• Driven, hard-working mindset adaptable to a fast-growing scale-up environment
• Excellent communication and presentation skills with the flexibility to tailor messaging to diverse audiences

🏖️ Benefits

• Competitive compensation package
• 28 days' holiday plus bank holidays, increasing to 35 days with length of service, plus additional leave for house moves, weddings, and other life events
• Employee-friendly share options
• Pension scheme via Royal London with up to 5% company contribution
• Vitality private healthcare insurance
• Life Assurance worth 4x annual salary
• Monthly coaching sessions with Spill, Carwow’s mental wellbeing partner
• Inclusive parental leave: up to 20 weeks’ full pay for maternity and shared parental leave, and 8 weeks’ full pay for partner leave, plus fertility treatment and pregnancy loss policies
• Bubble childcare support and discounted nanny fees
• Annual 'Work from abroad for a month' scheme
• Generous learning and development budget
• £500 home office budget

Skills & Technologies

Onsite

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Carwow Ltd

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About Carwow Ltd

Carwow is a UK-based online platform that allows consumers to compare new-car offers from franchised dealers and buy or lease vehicles digitally. Founded in 2010, it aggregates dealer pricing, facilitates vehicle ordering, and provides financing and leasing options. The company also offers trade-in valuations and home delivery services, while charging partner dealerships a fee for completed sales. Headquartered in London, Carwow operates in the United Kingdom and several European markets, aiming to simplify the car-buying process through technology and transparent pricing.

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