Business Development Manager (Affiliates & KOLs)

📋 Description

• • **Shape the Future of Crypto Partnerships at OKX:** OKX is at the forefront of the cryptocurrency revolution, empowering millions with access to trading and decentralized applications, while serving as a trusted partner for institutions. We are driven by core principles of 'We Before Me,' 'Do the Right Thing,' and 'Get Things Done,' fostering a collaborative, rewarding, and diverse global environment. As a Business Development Manager (Affiliates & KOLs) based remotely in the United States, you will be instrumental in expanding our strategic network of partners, playing a pivotal role in our growth within this dynamic market.
• • **Drive Affiliate Network Expansion:** Your primary mission will be to proactively identify, recruit, and onboard new affiliates across the United States. This includes a diverse range of partners such as crypto enthusiasts, influential Key Opinion Leaders (KOLs), high-traffic crypto-focused websites, educational platforms like crypto schools and courses, and other strategic entities. You will be responsible for nurturing these relationships from initial contact through to long-term, mutually beneficial partnerships, ensuring a robust and engaged affiliate ecosystem.
• • **Develop and Execute Growth Strategies:** You will be tasked with designing and implementing innovative affiliate marketing strategies and campaigns. The focus will be on driving measurable results, including increasing user acquisition, boosting trading volume, promoting active transactions, and enhancing overall brand visibility through your managed affiliate channels. This requires a data-driven approach, constantly analyzing performance and optimizing campaigns for maximum impact.
• • **Cultivate and Maintain Strong Relationships:** Building and maintaining strong, lasting business relationships with your affiliate partners is paramount. You will act as the primary point of contact, understanding their needs, providing support, and ensuring their strategies are aligned with OKX's business objectives. Your ability to foster trust and collaboration will be key to unlocking their full potential and driving sustained growth.
• • **Strategic Partnership Development:** Initiate and actively participate in strategic discussions and meetings with existing and potential partners. Explore new avenues for cooperation, identify synergistic opportunities, and work towards strengthening and expanding our collaborative efforts, both within the US market and internationally. This involves understanding the broader landscape of the crypto industry and identifying partners who can bring significant value.
• • **Collaborate for Market Success:** Work closely with internal teams, including the US marketing department and the product development team. You will be a crucial bridge, providing valuable market insights, feedback on product offerings, and user acquisition trends to help optimize our services and better attract and retain qualified users within the US market.
• • **Stay Ahead of the Curve:** Continuously monitor and analyze competitor activities, market trends, and regulatory changes within the cryptocurrency space, particularly in the United States. Use this intelligence to refine our affiliate strategies, identify competitive advantages, maintain our market edge, and capitalize on emerging opportunities. Your proactive approach to market analysis will be vital for OKX's continued success.
• • **Expertise in the Crypto Landscape:** Leverage your deep understanding of the crypto industry, including market dynamics, emerging trends, regulatory frameworks, and key players, to inform your business development strategies and decision-making. This expertise will enable you to effectively engage with sophisticated partners and navigate the complexities of the crypto market.
• • **Drive Measurable Outcomes:** Your success will be measured by your ability to achieve and exceed key performance indicators (KPIs) related to affiliate recruitment, activation, user acquisition, trading volume, and overall revenue generated through the affiliate channel. You will be empowered to take ownership of your targets and drive impactful results.
• • **Remote Work Environment:** This is a fully remote position within the United States, offering flexibility and the opportunity to work from a location of your choice while contributing to a globally recognized leader in the crypto space.
• • **Contribute to a Visionary Company:** Be part of a company that believes in the transformative power of crypto and is dedicated to making it accessible and secure for everyone. Your work will directly contribute to OKX's mission of reshaping the future through blockchain technology.