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Business Development Senior Director

OpenX Technologies, Inc.

Job Overview

Location

US - Remote

Job Type

Full-time

Full Job Description

📋 Description

• Join OpenX, a leader in unleashing the full economic potential of digital media companies, and play a pivotal role in shaping the future of digital advertising.
• We are seeking a highly experienced and strategic Business Development Senior Director with a deep specialization in the Connected TV (CTV) and programmatic advertising ecosystem.
• This executive leadership role is instrumental in representing OpenX to the most influential CTV publishers, streaming platforms, major broadcasters, and other premium video supply partners.
• Your primary mission will be to identify, cultivate, and secure strategic, long-term partnerships within the rapidly evolving CTV landscape.
• You will be responsible for leveraging the full suite of OpenX’s innovative solutions, including our robust exchange, Private Marketplace (PMP) platform, advanced identity and data assets, the premium curated OpenX Select offering, and our comprehensive CTV publisher product suite.
• The ultimate goal is to drive significant, measurable increases in value for our publisher partners and, consequently, for OpenX.
• As a senior member of the Publisher Development team, you will be expected to apply your profound understanding of the CTV landscape and the intricacies of the programmatic ecosystem.
• This expertise will be crucial for onboarding new premium CTV supply partners, enhancing and refining our existing CTV product offerings to meet market demands, sharpening our unique value proposition, and deepening our strategic understanding of the competitive markets in which OpenX operates.
• You will be entrusted with owning and nurturing OpenX’s relationships with your assigned portfolio of key CTV publishers.
• In this capacity, you will serve as a trusted strategic advisor and primary point of contact for publisher-facing teams, including Account Management and Sales Engineering, ensuring seamless collaboration and optimal client outcomes.
• You will work in close alignment with the Regional Vice President (RVP) of Publisher Development to collaboratively shape and execute OpenX’s overarching CTV supply strategy.
• This role demands a proactive approach to market analysis, identifying emerging trends, competitive threats, and untapped opportunities within the CTV space.
• You will be responsible for developing and executing tailored partnership strategies that align with the specific needs and objectives of each strategic publisher.
• This includes conducting in-depth business reviews, presenting compelling business cases, and negotiating complex partnership agreements.
• A key aspect of the role involves collaborating with Product and Engineering teams to provide market feedback, influencing the roadmap for our CTV solutions and ensuring they remain at the forefront of innovation.
• You will be expected to act as a thought leader, both internally and externally, contributing to OpenX’s reputation as an innovator and trusted partner in the CTV advertising domain.
• This includes participating in industry events, writing thought leadership pieces, and building a strong professional network within the CTV ecosystem.
• Success in this role will be measured by the ability to drive significant revenue growth from new and existing CTV partnerships, expand OpenX’s market share in the CTV segment, and foster deep, long-lasting relationships with key industry players.
• You will be a critical link between the market and OpenX, translating publisher needs into actionable product and business strategies.
• This is an opportunity to make a substantial impact on a rapidly growing and dynamic sector of the digital advertising industry, working with a talented and passionate team dedicated to innovation and excellence.
• The ideal candidate will possess a blend of strategic thinking, strong negotiation skills, a deep understanding of ad tech, and a proven track record of success in building and managing high-value partnerships.
• You will be empowered to drive significant business outcomes and contribute directly to OpenX’s continued growth and leadership in the digital advertising marketplace, particularly within the burgeoning CTV arena.
• This role requires a sophisticated understanding of publisher monetization strategies, audience development, and the technical infrastructure supporting premium video delivery and advertising.
• You will navigate complex organizational structures within partner companies to identify key decision-makers and influencers, building consensus and driving adoption of OpenX solutions.
• Furthermore, you will be responsible for forecasting partnership performance, identifying risks and opportunities, and developing mitigation and growth plans accordingly.
• Your ability to articulate complex technical and business concepts clearly and persuasively will be essential for success.
• This position offers a unique opportunity to be at the forefront of the CTV revolution, influencing how premium video content is monetized and experienced by audiences worldwide.
• You will contribute to building a more efficient, transparent, and valuable advertising ecosystem for publishers and advertisers alike.

🎯 Requirements

• Minimum of 8-10 years of experience in business development, strategic partnerships, or a related sales leadership role within the digital advertising technology (AdTech) industry, with a significant focus on Connected TV (CTV) and programmatic advertising.
• Proven track record of successfully identifying, negotiating, and closing complex, high-value strategic partnerships with major publishers, broadcasters, or streaming platforms.
• Deep understanding of the CTV ecosystem, including ad serving technologies, video players, measurement solutions, data strategies, and the competitive landscape of supply-side platforms (SSPs) and demand-side platforms (DSPs).
• Strong existing network of relationships with key decision-makers and influencers at leading CTV publishers and streaming services.

🏖️ Benefits

• Competitive salary and performance-based bonus structure.
• Comprehensive health, dental, and vision insurance plans.
• Generous paid time off (PTO) and company holidays.
• 401(k) retirement plan with company match.
• Opportunities for professional development and career advancement within a rapidly growing industry leader.

Skills & Technologies

Senior

Remote

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OpenX Technologies, Inc.

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About OpenX Technologies, Inc.

OpenX Technologies operates a sell-side programmatic advertising exchange and supply-side platform. The Los-Angeles-based company provides real-time bidding infrastructure that connects publishers of websites, mobile apps, CTV and OTT inventory with demand-side platforms and advertisers. Its technology handles header bidding, private marketplace deals, identity resolution, yield optimization and analytics for premium publishers and media owners worldwide while maintaining privacy-compliant data practices.

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