CPT-10449 Marketing CRM Automation Virtual Assistant (Voiceover Business) (Project-Based)

📋 Description

• • We are seeking a highly strategic and systems-driven Marketing Virtual Assistant to join a dynamic and growing professional voiceover and live announcing business. This is not a typical administrative support role; instead, we are looking for an individual who possesses a deep understanding of how to market creative services as scalable businesses. The core objective of this project-based engagement is to architect, build, and implement a robust CRM and outreach system designed to generate a consistent and predictable flow of leads for voiceover, narration, and live announcing services.
• • Your primary responsibility will be to establish a structured CRM and automation framework that supports long-term growth and efficiency. This involves meticulous research, recommendation, and implementation of a suitable CRM platform, with Apollo AI being the preferred choice, though well-reasoned alternatives will be considered. You will be instrumental in building structured sales pipelines tailored to different client segments, including commercial, corporate, events, and agencies. The goal is to create an organized system of tagging, segmentation, and tracking that ensures the CRM not only meets current needs but also supports future scalability and automation initiatives.
• • A significant part of this role will focus on email marketing automation. You will be responsible for designing and constructing automated email workflows that nurture leads effectively. This includes developing segmented outreach campaigns tailored to specific industries and client types, as well as creating 'set-it-and-forget-it' nurture sequences that maintain engagement over time. The creation of professional email templates, aligned with a strong creative brand voice, is also a key deliverable. You will implement automation triggers and follow-up sequences to ensure timely and relevant communication with potential clients.
• • Lead generation through effective outreach systems is another critical component. You will build and manage targeted contact lists, identifying key prospects such as commercial production companies, advertising agencies, event planners, and corporate clients. Developing structured outreach campaigns and meticulously tracking metrics like open rates, reply rates, and conversion rates will be essential for optimizing performance and refining strategies.
• • Process optimization, including the strategic utilization of AI tools, will be a focus to enhance efficiency. You are encouraged to recommend AI tools that can streamline research and outreach processes, making the lead sourcing and personalization efforts more effective. Creating clear documentation and Standard Operating Procedures (SOPs) for system maintenance will ensure the longevity and smooth operation of the implemented systems, aiming for minimal daily oversight once the initial setup is complete.
• • This role is ideal for a proactive, self-directed individual who thrives on building systems and driving results. You will be working on a project basis, focusing initially on CRM setup and automation, with significant potential for long-term engagement and growth within the business. The ability to think strategically and translate business needs into actionable, automated processes is paramount. You will be expected to work approximately 10-20 hours per week, with flexible daily working times, though overlap for a weekly strategy call is preferred. Services must be performed professionally, adhering to agreed-upon timelines, guidelines, and deliverables.
• • The ideal candidate will possess a strong understanding of B2B outreach strategies and the ability to segment markets effectively to create tailored campaigns. Excellent written English communication skills are a must, as you will be crafting compelling email copy and system documentation. This position offers a unique opportunity to make a tangible impact on the growth of a creative business by establishing a foundation for scalable marketing and lead generation. You will be an integral part of shaping the future outreach and client acquisition strategies, contributing directly to the company's success.