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Digital Marketing Manager

Job Overview

Location

Egypt

Job Type

Contract

Category

Digital Marketing Manager

Date Posted

July 21, 2026

Full Job Description

đź“‹ Description

  • • Develop and execute data-driven digital marketing strategies that support long-term business growth.
  • • Oversee marketing analytics, website optimization, SEO, customer engagement, email marketing, brand stewardship, and cross-functional collaboration.
  • • Provide strategic direction for marketing initiatives and ensure consistent execution across all digital channels.
  • • Monitor website performance, customer behavior, and campaign effectiveness using Google Analytics and other reporting tools.
  • • Track KPIs including website traffic, conversion rates, customer engagement, email performance, and campaign ROI.
  • • Translate marketing data into actionable business recommendations.
  • • Build dashboards and performance reports for leadership.
  • • Identify opportunities to improve website performance, lead generation, and customer conversion.
  • • Analyze customer behavior across the website to identify friction points and optimization opportunities.
  • • Recommend improvements to landing pages, messaging, and user experience.
  • • Collaborate with internal and external resources to implement website enhancements.
  • • Continuously optimize the customer journey to improve conversions and retention.
  • • Develop SEO and content strategies that increase organic website traffic.
  • • Oversee email marketing campaigns, newsletters, and customer communications.
  • • Ensure consistent messaging across all digital marketing channels.
  • • Evaluate new opportunities to increase customer engagement without relying heavily on paid advertising.
  • • Protect and strengthen the company's premium brand identity.
  • • Review marketing materials and creative assets before publication.
  • • Ensure all digital communications align with established brand guidelines.
  • • Partner with leadership to maintain a consistent brand voice across every customer touchpoint.
  • • Provide strategic direction and prioritization for the Marketing Assistant.
  • • Collaborate with leadership to align marketing initiatives with business objectives.
  • • Support cross-functional initiatives including product launches and promotions.
  • • Build processes that improve accountability, project management, and marketing execution.

🎯 Requirements

  • • 5+ years of experience in Digital Marketing, Growth Marketing, or Marketing Management.
  • • Experience developing and executing multi-channel digital marketing strategies.
  • • Experience using marketing analytics to drive business decisions.
  • • Experience with SEO, website optimization, email marketing, and customer acquisition strategies.
  • • Experience building marketing reports and dashboards.
  • • Experience leading marketing initiatives and collaborating across departments.

🏖️ Benefits

  • • Opportunity to lead digital marketing strategy for a respected premium brand with an established reputation and loyal customer base.
  • • Ability to influence business growth through data-driven marketing.
  • • Opportunity to optimize the customer journey, strengthen brand presence, and work closely with leadership to shape the future of the company's digital strategy.
  • • Opportunity to work on a variety of digital marketing initiatives and projects.
  • • Opportunity to develop and implement new marketing strategies and tactics.

Skills & Technologies

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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