Directive Consulting LLC logo

Director of Paid Media (Remote Canada)

Job Overview

Location

Remote - United States

Job Type

Full-time

Category

Marketing

Date Posted

March 23, 2026

Full Job Description

đź“‹ Description

  • • As Director of Paid Media at Directive Consulting LLC, you will lead a high-performing team of Associate Directors responsible for managing sophisticated paid media campaigns for top-tier B2B and SaaS clients, ensuring alignment with Directive’s proprietary DiscoverabilityOS methodology and driving measurable business outcomes through strategic oversight and operational excellence.
  • • You will translate executive strategy into clear, actionable weekly priorities for your team, eliminate ambiguity in execution, and foster a culture where accountability is embedded in processes and excellence is the expected standard — enabling consistent delivery of high-impact client work.
  • • You will maintain deep visibility into account health using Directive’s proprietary Stratos platform, proactively identifying client friction points before they escalate, and ensuring all client engagements reflect rigorous LTV:CAC modeling, Share of SERP analysis, and Functional Content strategies.
  • • You will own the quality bar for all client-facing deliverables by establishing structured QA cadences and feedback loops that prevent reactive fixes and ensure consistent, premium output across the team.
  • • You will serve as the trusted senior escalation point for client relationships, leading monthly leadership meetings on key accounts and providing confident, credible guidance when strategic intervention is required to preserve trust and drive retention.
  • • You will optimize team capacity and utilization by matching Associate Directors to accounts based on complexity and growth potential, directly linking staffing decisions to departmental gross margin and performance outcomes.
  • • You will own the end-to-end hiring process for your team — from sourcing and interviewing to finalist presentations — prioritizing candidates with high ceilings and cultural fit, ensuring the team scales with talent that can thrive in Directive’s fast-moving, high-expectation environment.
  • • You will contribute to Directive’s people-first culture by mentoring and developing Associate Directors, identifying readiness for promotion, and investing in their professional growth to build a sustainable pipeline of future leaders within the paid media division.
  • • You will operate in a remote-first environment with full flexibility to work from your home office in Canada, leveraging Zoom and Slack for collaboration, while maintaining the professional discipline required to manage complex client relationships and team dynamics virtually.

🎯 Requirements

  • • 8+ years of paid media experience, with significant time spent in a Director or Associate Director role at a B2B or SaaS-focused agency, demonstrating proven ability to lead experienced practitioners and drive results at scale.
  • • Deep fluency in paid search and paid social platforms (Google Ads, Meta, LinkedIn required), with programmatic experience considered a strong plus, and mastery of B2B performance measurement frameworks including LTV:CAC modeling, pipeline attribution, and SQL-focused goal setting.
  • • Proven operational instincts and financial literacy at the department level, including P&L awareness, utilization management, and the ability to connect staffing and resourcing decisions to margin outcomes and departmental gross margin.

🏖️ Benefits

  • • Competitive base salary complemented by an annual bonus that scales with tenure, rewarding long-term contribution and performance.
  • • Comprehensive health and wellness coverage including 100% employer-paid medical, dental, and vision plans for the employee, plus 50% employer contribution for dependents (available in US, Canada, and Mexico), along with disability and life insurance.
  • • Holistic well-being support through access to certified therapists via Spring Health, Headspace membership, Omada physical therapy, Aaptiv virtual workouts, and complimentary One Medical membership for primary and virtual care.
  • • Generous time-off policy featuring unlimited PTO (with a 2-week minimum expectation), paid company holidays, birthday off, end-of-year recharge (closed Dec 24–Jan 1), and paid parental leave.
  • • Retirement and financial security via traditional and Roth 401(k) plans with a 3% company match, plus an annual company-wide retreat to foster connection and culture.
  • • Remote-first work environment enabling full virtual operation from a home office in Canada, with required tools including a laptop (PC or Mac), reliable internet, and proficiency in Zoom, Slack, and office productivity platforms.

Skills & Technologies

Spring
Remote
Degree Required

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Directive Consulting LLC
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About Directive Consulting LLC

Directive is a performance marketing agency for software companies, blending search, paid media, and content strategy to accelerate pipeline growth. Founded in 2014 and headquartered in Irvine, California, the agency serves B2B SaaS clients across North America and Europe through data-driven programs that integrate SEO, PPC, and lifecycle marketing. Services include paid search, paid social, marketing automation, and revenue operations consulting, delivered by cross-functional teams focused on measurable pipeline and ARR impact rather than vanity metrics.

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