Director of Sales - Canada

SmartBug Media

Job Overview

Location

Remote, Canada

Job Type

Full-time

Full Job Description

📋 Description

• As the Director of Sales for Canada at SmartBug Media, you will be at the forefront of driving significant new business growth within a dynamic and rapidly expanding market. This pivotal role is designed for a seasoned sales leader who thrives on identifying, nurturing, and closing high-value professional services engagements. You will not only be responsible for achieving ambitious regional revenue targets but also for strategically expanding our footprint across Canada's Ideal Customer Profile (ICP). This is a unique opportunity to blend strategic planning with hands-on, 'player-coach' execution, directly impacting the trajectory of SmartBug Media's success in the Canadian market.
• Your primary objective will be to spearhead sales initiatives that generate substantial revenue, ensuring that our sales methodology is not only effective but also deeply aligned with SmartBug Media's long-term brand objectives and growth strategies. This involves developing and implementing innovative sales strategies tailored to the Canadian business landscape, understanding its unique challenges and opportunities.
• You will be instrumental in building and managing a high-performing sales team, fostering a culture of excellence, accountability, and continuous improvement. This includes recruiting, training, mentoring, and motivating sales professionals to achieve their individual and collective goals. Your leadership will be crucial in empowering the team to effectively communicate SmartBug Media's value proposition and to build strong, lasting relationships with clients.
• A key aspect of this role involves deep market analysis and strategic planning. You will be expected to conduct thorough research into the Canadian market, identifying emerging trends, competitive landscapes, and untapped opportunities. This intelligence will inform your strategic decisions, enabling you to refine our go-to-market approach and optimize our sales processes for maximum impact.
• You will be responsible for developing and managing the sales pipeline, from lead generation and qualification to proposal development, negotiation, and closing. This requires a meticulous approach to sales forecasting, pipeline management, and CRM utilization to ensure accuracy and provide actionable insights.
• Collaborating closely with marketing, operations, and client success teams will be essential to ensure a seamless customer journey and to maximize client retention and satisfaction. You will act as a bridge between our sales efforts and other departments, ensuring alignment and fostering cross-functional synergy.
• The Director of Sales will also play a critical role in shaping our service offerings and pricing strategies based on market feedback and client needs. Your insights will be invaluable in ensuring that SmartBug Media remains competitive and continues to deliver exceptional value to our clients.
• You will be expected to represent SmartBug Media at industry events, conferences, and networking opportunities, further enhancing our brand visibility and establishing key relationships within the Canadian business community.
• This role demands a proactive and results-oriented individual who can operate effectively in a fully remote environment. You will need to demonstrate exceptional communication, negotiation, and presentation skills, coupled with a deep understanding of digital marketing, sales operations, and the HubSpot ecosystem.
• Ultimately, your success will be measured by your ability to consistently exceed revenue targets, expand market share, and contribute to the overall growth and profitability of SmartBug Media in Canada, solidifying our position as the most decorated HubSpot agency.

🎯 Requirements

• Proven track record of exceeding sales targets in a B2B professional services or agency environment, with a strong emphasis on digital marketing and technology solutions.
• Minimum of 7-10 years of progressive sales experience, with at least 3-5 years in a sales leadership or management role, demonstrating the ability to build, mentor, and manage a high-performing sales team.
• Deep understanding of the Canadian business market, including its economic drivers, industry trends, and competitive landscape, with a demonstrated ability to develop and execute effective go-to-market strategies for this region.
• Expertise in consultative selling methodologies, with a strong ability to understand complex client needs and translate them into tailored solutions. Proficiency in CRM software (e.g., HubSpot, Salesforce) and sales enablement tools is essential.

🏖️ Benefits

• Competitive base salary and uncapped commission structure designed to reward high performance and significant revenue generation.
• Comprehensive health, dental, and vision insurance coverage to support your well-being.
• Generous paid time off (PTO) policy, including vacation, sick days, and holidays, to ensure a healthy work-life balance.
• Opportunities for professional development and continuous learning, including access to training, conferences, and certifications to keep your skills sharp and advance your career.
• A fully remote work environment, offering flexibility and the ability to work from anywhere within Canada.
• Be part of a highly collaborative, innovative, and award-winning company culture, recognized as a leader in the digital marketing and technology space.

Skills & Technologies

Remote

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SmartBug Media

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About SmartBug Media

SmartBug Media is a premier full-service digital agency and the most decorated HubSpot Elite Partner, delivering comprehensive solutions across the entire customer lifecycle. They empower businesses by optimizing demand generation, sales enablement, revenue operations, web development, and customer success, utilizing HubSpot’s full suite of Marketing, Sales, Service, Content, Commerce, and Data Hubs, alongside advanced AI solutions. Serving diverse industries including Healthcare, SaaS, and Manufacturing, SmartBug Media focuses on driving predictable growth and efficiency. With a team of over 250 experts, they were recognized as the 2024 North American Partner of the Year, providing expert-led strategies and technology integration to a broad client base.

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