Experienced Google Ad Account Specialist

📋 Description

• • Are you a seasoned Google Ads professional with a passion for making a tangible impact? Getting Attention is seeking an experienced Google Ad Account Specialist to join our mission-driven team. We empower nonprofits and organizations dedicated to positive change, helping them amplify their voices and expand their reach through strategic digital marketing. If you're driven by purpose and possess a deep understanding of Google Ads, this is your opportunity to leverage your expertise for good.
• • At Getting Attention, we believe in the power of digital advertising to fuel meaningful work. Our clients span critical sectors like education, healthcare, social justice, and environmental sustainability. By joining us, you won't just be managing ad campaigns; you'll be a key strategist contributing to the success of organizations that are actively shaping a better world. This role offers a unique blend of hands-on campaign management and client-facing strategy, allowing you to be both the architect and the executor of impactful digital initiatives.
• • Your responsibilities will encompass the full spectrum of Google Ads management. This includes the meticulous oversight of Google Ads-related accounts, ensuring optimal performance across all facets of Google Ad campaigns. You will be responsible for the day-to-day management of PPC campaigns, including in-depth analysis, ongoing optimization, and strategic adjustments to meet and exceed client objectives. A significant part of your role will involve client interaction, where you'll build strong relationships, communicate campaign performance, and provide strategic recommendations.
• • Beyond campaign execution, you will play a crucial role in identifying and facilitating upsell opportunities within existing accounts. This requires a keen eye for identifying unmet needs and proposing solutions that can further enhance client success and expand our service offerings. You will leverage your expertise in Google Ads to manage, analyze, and optimize digital campaigns, ensuring maximum return on investment for our nonprofit partners.
• • Collaboration is at the heart of our global team. You will work closely with our sales team, providing strategic insights and suggestions for prospective new clients. This cross-functional collaboration ensures a cohesive approach to client acquisition and onboarding. Furthermore, you will utilize a suite of essential digital marketing tools, including SEMRush, Google Analytics, Google Tag Manager, and Google Ads, to conduct comprehensive website and traffic analysis. Your findings will translate into actionable recommendations for clients, focusing on improving website performance and user experience.
• • Designing, building, and executing digital advertising campaigns using Google Ads Tools will be a core function. This involves translating client goals into effective campaign structures, ad copy, targeting strategies, and bid management. You will also assist with broader digital marketing tasks and campaigns, contributing to the overall success of our clients' online presence. The maintenance of Google Ad accounts is an ongoing process, requiring diligent analysis of results to identify patterns, trends, and opportunities for continuous improvement.
• • An important aspect of this role involves analyzing existing landing pages on client websites. You will provide expert recommendations for improvements that clients can implement to enhance conversion rates and user engagement. Developing robust PPC strategies to increase online visibility is paramount, ensuring our clients stand out in a competitive digital landscape. You will be instrumental in developing and refining these strategies, driving measurable growth and impact for the organizations we serve.
• • We are proud to have a diverse and talented global team, and we are particularly excited to expand our presence with team members in the Philippines. This role is fully remote, offering the flexibility to work from home while aligning with US EST business hours (approximately 8:00 am to 6:00 pm EST). This ensures seamless collaboration with our US-based clients and internal teams. If you are a results-oriented Google Ads specialist looking to align your professional skills with a powerful mission, we encourage you to apply and become a vital part of the Getting Attention family.