Field Marketing Representative

📋 Description

• • TIH Insurance Services, LLC is seeking a dynamic and results-oriented Field Marketing Representative to join our team, focusing on expanding our retail insurance agency customer base and nurturing relationships with existing clients.
• • This remote position, based in Florida, offers a unique opportunity to drive growth through strategic marketing initiatives and direct engagement with insurance agents.
• • The core responsibility of this role is to manage new and enhanced business opportunities by actively recruiting new agents and providing exceptional service to our current agent network.
• • You will collaborate closely with management to conceptualize and implement targeted marketing plans, develop compelling marketing materials, and define effective agent distribution strategies that align with the company's overarching marketing objectives and territorial goals.
• • A deep understanding of TIH Insurance Services' diverse range of products and services is crucial for success in this role, enabling you to effectively communicate value propositions to potential and existing agents.
• • You will be instrumental in developing and executing both short-term and long-term marketing and sales plans designed to achieve ambitious growth targets.
• • A key aspect of the role involves making persuasive presentations to agents, highlighting business growth opportunities and the benefits of partnering with TIH Insurance Services.
• • You will be tasked with evaluating the marketability of our products and services, ensuring they meet the evolving needs of our target customers and agents.
• • This position requires proactive management of all inbound lead inquiries received through various channels, including email, phone, and website submissions, ensuring each opportunity is meticulously followed up on and handled with professionalism and efficiency.
• • A critical measure of success will be your ability to meet or exceed established marketing sales and budgetary goals, contributing directly to the company's financial performance.
• • Maintaining accurate records of all marketing visits and presentations is essential, along with reporting on the effectiveness and outcomes of these interactions to inform future strategies.
• • Staying abreast of current industry trends, understanding our target markets, and analyzing competitor activities are vital for maintaining a competitive edge.
• • You will play a significant role in planning and attending industry trade shows, association meetings, and other relevant events, facilitating necessary follow-up with potential contacts generated at these functions.
• • Working in tandem with the Director of Agency Relations, you will contribute to enhancing, updating, and maintaining the company website to accurately reflect ongoing marketing efforts, campaigns, and promotional items.
• • Assistance with tracking and reporting all invoices to the accounting department for timely payment is also a part of the role's responsibilities.
• • You will provide essential office support duties as needed, demonstrating flexibility and a willingness to contribute across various functions.
• • Maintaining an organized inventory of marketing materials ensures that resources are readily available for all marketing activities.
• • Compliance with FCC and other legal requirements and guidelines pertaining to marketing distribution is mandatory, ensuring all activities are conducted ethically and legally.
• • This role demands a proactive approach to identifying and capitalizing on new business opportunities within the insurance agency landscape.
• • You will be a key player in building and strengthening relationships with insurance agents, fostering loyalty and driving mutual success.
• • The ability to adapt to changing market dynamics and customer needs will be paramount.
• • Success in this role hinges on effective communication, strategic planning, and a persistent drive to achieve marketing and sales objectives.
• • You will be empowered to take ownership of your territory and marketing initiatives, with the support of a dedicated team.
• • This is an exciting opportunity for a motivated individual to make a significant impact on the growth and success of TIH Insurance Services.