Growth Associate

Scale Army

Job Overview

Location

Argentina

Job Type

Contract

Full Job Description

📋 Description

• The Growth Associate will lead paid acquisition efforts from 0–1 for an early-stage U.S.-based client, building the marketing function from scratch by setting up measurement, launching campaigns, and scaling performance across Meta, TikTok, and Google. This role is critical to establishing a data-driven growth engine where experimentation, creative effectiveness, and performance insights directly shape scalable customer acquisition.
• The person will own end-to-end campaign lifecycle — from strategy and execution to optimization and reporting — working hands-on across platforms to turn data into action, refine creative assets, and drive measurable results in a fast-paced, high-impact environment.
• The team is building its marketing function from the ground up, valuing operators who thrive in ambiguity, enjoy testing and learning, and are passionate about turning insights into scalable growth through disciplined experimentation and performance marketing.
• Day to day, the Growth Associate will: set up and manage paid acquisition campaigns from launch through scale across Meta, TikTok, and Google (YouTube and Search); establish measurement frameworks and campaign tracking from scratch; scale successful campaigns based on performance data; contribute to creative strategy with data-backed recommendations; edit and adapt creative assets using Canva or Figma; write and refine ad copy aligned with performance goals; collaborate on creative brainstorming and testing ideas; set up and optimize landing pages to support campaign performance; monitor campaign performance and key metrics closely; dive deep into data to identify trends, insights, and optimization opportunities; translate performance data into actionable recommendations for future tests; continuously refine creative, targeting, and budget allocation; design and manage structured A/B testing roadmaps; clearly document learnings and report results; recommend new tests based on prior performance insights; and use Excel and analytical tools to track, analyze, and communicate results effectively.
• In this role, the person will gain deep ownership over building a paid acquisition engine from zero, developing expertise in cross-channel performance marketing, creative testing frameworks, and data-driven optimization — positioning them as a growth operator capable of scaling marketing functions in early-stage startups.
• They will also sharpen their analytical rigor, creative execution skills, and ability to connect performance metrics to strategic decisions, emerging as a full-stack growth professional with end-to-end campaign ownership experience.

🎯 Requirements

• 5+ years of experience setting up, managing, and scaling paid acquisition campaigns
• Proven experience taking campaigns from early-stage launch through maturity
• Hands-on experience across Meta, TikTok, Google (YouTube and Search), and ad networks
• Strong understanding of channel-specific best practices and optimization strategies
• Creative sensibility with ability to edit assets and contribute to copy and messaging
• Data-driven mindset with curiosity for understanding what works and why
• Strong analytical skills with deep experience using Excel and similar tools
• Highly organized approach to testing, reporting, and performance iteration
• Proactive, curious, and continuously learning mindset
• Ability to work hands-on and comfortably "in the weeds" of campaign execution

🏖️ Benefits

• Opportunity to build and scale paid marketing from scratch in a high-impact environment
• Ownership over channels, strategy, and experimentation while shaping acquisition from day one
• Ideal for someone who loves making ads work, learning through testing, and driving measurable growth
• Remote work flexibility with alignment to U.S. business hours (CST)
• Open to candidates based in LATAM, Africa, and Eastern Europe
• Chance to work with an early-stage company building its marketing function from the ground up

Skills & Technologies

Junior

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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