Job Overview
Location
Remote
Job Type
Full-time
Category
Growth Hacker
Date Posted
February 17, 2026
Full Job Description
📋 Description
- • Join a rapidly growing D2C pet wellness brand that is revolutionizing how people feed their dogs, backed by a leading global meal kit company. This startup blends the agility of a new brand with the robust support and scale of an established organization, offering a unique opportunity to be part of a dynamic and impactful venture.
- • As a Growth Marketing Associate, you will be instrumental in scaling the company's paid media and performance creative initiatives. This role is pivotal in driving customer acquisition and retention through strategic campaign management and innovative experimentation.
- • You will report directly to the Growth Lead, taking ownership of campaigns across key platforms including Meta (Facebook & Instagram), TikTok, and influencer marketing, alongside exploring other promising growth channels.
- • The core of your responsibility will involve balancing a data-driven strategic approach with a willingness to experiment creatively, constantly seeking new ways to optimize performance and reach.
- • A significant aspect of this role is close collaboration with a diverse group of stakeholders. You will work hand-in-hand with internal designers, external creative partners, and various marketing teams to conceptualize, build, test, and refine campaigns that deliver measurable and impactful results.
- • This is an exceptional opportunity to contribute significantly to one of the fastest-growing brands within the competitive pet care industry. You will have the chance to accelerate your career growth within a dynamic, cross-functional team that values innovation and results.
- • Your day-to-day responsibilities will encompass the full lifecycle of growth campaigns: from initial setup and execution to ongoing optimization and comprehensive reporting across Meta, TikTok, influencer collaborations, and other performance-focused channels.
- • You will be tasked with fostering a continuous pipeline of high-performing, attention-grabbing ad creatives by collaborating effectively with creative partners, designers, and influencers, ensuring content resonates with the target audience and drives engagement.
- • A key function will be the setup, rigorous testing, and in-depth analysis of experiments. These experiments will span critical areas such as creative variations, discount strategies, user journey optimization, and attribution modeling, all aimed at uncovering actionable insights.
- • You will meticulously track and report on key performance indicators (KPIs), translating raw data into clear insights and actionable recommendations to enhance return on investment (ROI) and overall campaign efficiency.
- • Cross-functional collaboration is essential. You will work closely with marketing, product, and analytics teams to ensure that growth campaigns are seamlessly aligned with broader brand objectives, product launches, and strategic initiatives.
- • A forward-thinking approach is encouraged as you will identify and test emerging growth channels, innovative tools, and cutting-edge technologies to maintain a competitive edge and stay ahead of evolving performance trends.
- • You will manage cost tracking meticulously, ensuring accurate campaign setup and the integrity of performance data, which is crucial for informed decision-making.
- • When necessary, you will be expected to get hands-on with creative production. This could involve developing mockups, testing different ad variations, and performing quality assurance on tracking links to ensure flawless execution.
- • You will provide critical support for seasonal campaigns, new brand launches, and product expansions, leveraging data-backed insights and agile execution to maximize impact and achieve business goals.
- • This role demands a proactive and entrepreneurial spirit, coupled with a strong drive for results. You must be comfortable thriving in fast-paced, often ambiguous environments where adaptability and quick learning are key.
- • As a team player, you will possess excellent communication and presentation skills, enabling you to articulate strategies, share insights, and collaborate effectively with colleagues at all levels.
- • A genuine passion for growth marketing, a relentless curiosity for experimentation, and a love for dogs are highly desirable attributes that will contribute to your success and fulfillment in this role.
- • The ability to work effectively and be aligned with EST business hours is a requirement for this remote position, ensuring seamless collaboration with the core team.
- • By joining The Global Talent Co. and this exciting D2C brand, you become part of a collaborative, data-driven environment where your creativity and analytical prowess can make a tangible impact. We are committed to providing competitive compensation, fostering opportunities for professional growth, and offering the unique chance to shape the future of a mission-driven pet wellness brand.
🎯 Requirements
- • 4+ years of experience in growth marketing, with a strong preference for experience within a D2C e-commerce or subscription-based business model.
- • Minimum of 2 years of hands-on experience in paid media buying specifically on the Meta platforms (Facebook & Instagram).
- • A robust understanding of key performance marketing metrics, including CPM, CVR, CAC, LTV, and ROI, and how they influence business outcomes.
- • Proven experience collaborating with designers, influencers, and external creative partners to conceptualize and produce engaging and effective advertising content.
- • A highly analytical mindset, demonstrated by strong proficiency in data analysis tools such as Excel, Google Sheets, and Google Analytics 4 (GA4). Basic SQL knowledge is considered a significant advantage.
- • Possess strong creative intuition – the ability to discern what creative elements perform well, understand the underlying reasons for their success, and know how to scale them effectively.
- • Must be proactive, entrepreneurial, and results-driven, with a demonstrated ability to excel in fast-paced and sometimes ambiguous work environments.
- • Excellent communication and presentation skills, coupled with a collaborative, team-oriented approach.
- • A genuine passion for growth marketing, a commitment to continuous experimentation, and an affinity for dogs are highly valued.
- • Ability to work effectively and be aligned with EST business hours.
🏖️ Benefits
- • Competitive compensation package commensurate with experience and skills.
- • Opportunities for significant career growth and professional development within a rapidly expanding company.
- • Access to a vibrant community of 25,000+ like-minded marketing professionals through The Global Talent Co. network.
- • Stable employment with a well-backed, innovative D2C brand in the booming pet wellness sector.
- • The flexibility and convenience of a fully remote work environment, with alignment to EST business hours.
- • Chance to make a tangible impact on a mission-driven brand focused on improving pet health and well-being.
Skills & Technologies
Junior
Remote
About Global Talent Co.
Global Talent Co. is a Singapore-based recruitment and talent acquisition company that connects employers across Asia-Pacific with mid- to senior-level professionals. Founded in 2020, it operates a distributed model combining local market knowledge with technology-driven sourcing, screening and matching. Services include retained and contingency search, interim management, and talent advisory across finance, technology, consumer, healthcare and industrial sectors. The firm serves multinational corporations, growth-stage companies and private equity portfolio businesses, emphasizing speed, cultural fit and long-term performance outcomes.
