Job Overview
Location
Melbourne
Job Type
Full-time
Category
Growth Hacker
Date Posted
February 16, 2026
Full Job Description
📋 Description
- • Are you a visionary Growth Marketing Manager with a passion for building and scaling organic growth engines? Lyrebird Health is seeking an exceptional individual to join our dynamic team in Melbourne. This is a unique opportunity to move beyond traditional campaign management and dive deep into the strategic development, rigorous testing, and operational execution of growth levers that deliver consistent, high-quality organic expansion. If you thrive on autonomy, ownership, and are driven by measurable impact, this role is for you.
- • At Lyrebird Health, we are revolutionizing healthcare by empowering clinicians with cutting-edge technology that automates their most time-consuming administrative tasks. Our platform is already trusted by thousands of clinicians, and our growth trajectory is steep. We are committed to providing a fast, reliable, and secure experience, and this commitment forms the bedrock of our company culture and product development. As our Growth Marketing Manager, you will play a pivotal role in shaping and executing our organic growth strategy, ensuring we continue to reach and empower more healthcare professionals.
- • This role is fundamentally about end-to-end ownership of a growth engine. You will be instrumental in driving user acquisition, optimizing user activation, and fostering long-term user retention, with a pronounced emphasis on organic channels. Your expertise will be crucial in leveraging Search Engine Optimization (SEO), developing compelling content strategies, executing on-page optimizations, and implementing distribution-led growth initiatives. We are not looking for someone to simply maintain existing efforts; we are seeking a builder, an innovator, and a results-oriented marketer who can architect and operate a sustainable growth framework.
- • Your responsibilities will span the entire growth funnel. In acquisition, you will identify and capitalize on opportunities to attract new users through organic search, content marketing, and strategic partnerships. This involves deep dives into keyword research, competitor analysis, and understanding user intent to create content that resonates and ranks. You will be responsible for developing and implementing a comprehensive SEO strategy, encompassing technical SEO, on-page optimization, and off-page link building, to ensure Lyrebird Health ranks prominently for relevant search queries.
- • Moving into activation, you will focus on optimizing the user journey from initial touchpoint to becoming an engaged user. This includes analyzing user behavior, identifying friction points in the onboarding process, and implementing A/B tests to improve conversion rates. You will work closely with product and engineering teams to ensure a seamless and intuitive user experience that encourages adoption and early success with our platform.
- • Retention is equally critical. You will develop strategies to keep our existing users engaged and deriving maximum value from Lyrebird Health. This could involve implementing effective email marketing campaigns, in-app messaging, community building initiatives, and leveraging user feedback to continuously improve the product and service. The goal is to foster loyalty and transform satisfied users into enthusiastic advocates.
- • A significant part of your role will involve building, testing, and iterating on growth experiments. You will be empowered to propose new growth hypotheses, design and execute experiments to validate them, and analyze the results to inform future strategies. This requires a data-driven mindset, a willingness to embrace failure as a learning opportunity, and a relentless pursuit of scalable growth tactics.
- • You will be expected to operate with a high degree of autonomy, setting your own priorities and managing your workload effectively. Clear expectations around impact and key performance indicators (KPIs) will be established, allowing you to focus your efforts on activities that yield the greatest return. Your success will be measured by your ability to drive tangible, repeatable growth in key organic metrics.
- • Collaboration will be key, even with a high degree of autonomy. You will work closely with cross-functional teams, including product, engineering, sales, and customer success, to ensure alignment and leverage their insights. Your ability to communicate your strategies, findings, and recommendations effectively will be vital to your success and the success of Lyrebird Health.
- • This is an exciting opportunity to make a significant impact at a rapidly growing health tech company. If you are a proactive, strategic, and hands-on Growth Marketing Manager ready to own and scale an organic growth engine, we encourage you to apply. Join us in transforming healthcare, one automated task at a time.
🎯 Requirements
- • Proven track record of successfully building and scaling organic growth strategies, with a strong emphasis on SEO and content marketing.
- • Deep understanding of the full marketing funnel (acquisition, activation, retention) and experience implementing growth experiments across these stages.
- • Proficiency in data analysis, A/B testing, and using analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) to derive actionable insights and measure impact.
- • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
🏖️ Benefits
- • Opportunity to own and shape the organic growth strategy for a rapidly scaling health tech company.
- • High degree of autonomy and ownership in a role focused on building and executing impactful growth initiatives.
- • Competitive salary and potential for performance-based bonuses.
- • Collaborative and supportive work environment with a mission-driven team.
Skills & Technologies
Onsite
About Lyrebirdhealth
Lyrebirdhealth is a digital health company focused on improving the efficiency and accuracy of clinical documentation. They offer an AI-powered platform that listens to patient-clinician conversations and automatically generates comprehensive clinical notes. This technology aims to reduce the administrative burden on healthcare professionals, allowing them to spend more time with patients and less time on paperwork. Their solution integrates seamlessly into existing workflows, providing real-time transcription and summarization. By leveraging advanced speech recognition and natural language processing, Lyrebirdhealth seeks to enhance the quality of care and streamline healthcare operations. The company is dedicated to transforming the way medical records are created and managed.
