Job Overview
Location
Seattle
Job Type
Full-time
Category
Marketing
Date Posted
March 18, 2026
Full Job Description
đź“‹ Description
- • As a Growth Marketing Associate Manager, Paid Social at ALSO, you will own and scale the company’s paid acquisition engine across Meta and emerging social channels, directly contributing to the mission of replacing car trips with efficient, enjoyable electric rides by driving scalable customer acquisition at the intersection of creative strategy and performance marketing.
- • You will develop and execute a structured creative testing program, generate hypotheses, build test-and-learn roadmaps, and rapidly iterate on hooks, angles, copy, and formats to reduce customer acquisition cost (CAC) and scale winning campaigns, while acting as the lead creative strategist for performance channels by briefing creative, writing copy, and developing concepts rooted in consumer psychology.
- • You will build and manage audience strategy across prospecting and retargeting using broad, interest-based, and behavioral targeting to guide customers through ALSO’s 3–6 month consideration cycle, own weekly and monthly performance reporting by translating data into clear insights and actionable recommendations for leadership, and partner cross-functionally with brand, CRM, and retail teams to ensure paid media messaging drives test ride bookings and pipeline in target markets.
- • You will manage and optimize landing page performance through A/B testing on landing pages, CTAs, and offers in collaboration with web and product teams to improve conversion rate (CVR) and reduce drop-off, oversee agency and vendor relationships by briefing, QA-ing, and holding partners accountable to performance standards, and manage daily budget allocation, campaign structure, and creative testing across Meta (primary) and emerging channels like TikTok, Reddit, and YouTube with one goal: efficient, scalable customer acquisition.
- • You will bring 5–7 years of hands-on paid social experience with direct ownership of Meta Ads Manager, including managing six- and seven-figure monthly budgets, building and scaling prospecting and retargeting campaigns, and a proven track record of results, combining a creative strategist’s instincts with an analyst’s rigor to write hooks, develop creative briefs, read performance dashboards, and connect insights into clear next steps.
- • You will demonstrate deep familiarity with Meta’s evolving ecosystem—including campaign structure, auction dynamics, creative fatigue, broad vs. interest targeting, and navigating algorithm changes without losing performance—and experience marketing a premium, considered-purchase product with a long sales cycle, understanding that paid media nurtures over time rather than just converting today.
- • You will be a startup-ready operator who has built or scaled a performance marketing function in a fast-moving environment, comfortable making decisions with imperfect data and moving fast without sacrificing rigor, and thrive in ALSO’s mission-driven culture as a passionate builder, dreamer, doer, and innovator focused on creating innovative, vertically integrated small EVs to solve global mobility challenges.
🎯 Requirements
- • 5–7 years of hands-on paid social experience with direct, daily ownership of Meta Ads Manager, including managing six and seven-figure monthly budgets, building and scaling prospecting and retargeting campaigns, with measurable results to back it up
- • A creative strategist's instincts combined with an analyst's rigor; ability to write a hook, develop a creative brief, read a performance dashboard, and connect all three into a clear point of view on what to do next
- • Deep familiarity with Meta's evolving ecosystem, including campaign structure, auction dynamics, creative fatigue, broad vs. interest targeting, and how to navigate algorithm changes without losing performance
- • Experience marketing a premium, considered-purchase product with a long sales cycle; understanding that the job of paid media isn't always to close, and having built campaigns that nurture over time rather than just convert today
- • Startup-ready operator who has built or scaled a performance marketing function in a fast-moving environment, comfortable making calls with imperfect data and moving fast without sacrificing rigor
🏖️ Benefits
- • Robust health coverage: Excellent health, dental, and vision insurance covered up to 100% by ALSO with FSA & HSA options
- • One Medical membership and dedicated insurance advocates
- • Rich fertility and family building benefits with Progyny
- • Flexible time off
- • 401(k) match
Skills & Technologies
Junior
Onsite
$115k-135k
About Ridealso Inc.
Ridealso is a technology company focused on revolutionizing personal transportation. They offer a comprehensive platform that integrates various mobility solutions, aiming to provide users with seamless and efficient travel options. Their services encompass ride-sharing, micro-mobility rentals, and public transport information, all accessible through a single, user-friendly application. Ridealso leverages data analytics and AI to optimize routes, predict demand, and enhance the overall user experience. The company's vision is to create smarter, more sustainable urban mobility ecosystems, reducing congestion and environmental impact while making transportation more accessible and convenient for everyone. They are committed to innovation and user satisfaction.
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