GTM - Enterprise

📋 Description

• • Higgsfield AI is at the forefront of the synthetic media revolution, rapidly redefining how businesses leverage video AI on social platforms. In an astonishing nine months post-launch, we've achieved a $200 million run-rate, fueled by a recent $130 million Series A funding round. This explosive growth trajectory positions us for an even more ambitious phase of scaling, and we're seeking a highly motivated and commercially astute Go-To-Market (GTM) professional to join our dynamic team.
• • As a GTM specialist, you will be the linchpin in our commercial engine, driving the entire customer acquisition lifecycle for enterprise clients. Your primary mission will be to identify, engage, and expertly guide prospective B2B customers from their initial inquiry through to a successful close. This involves a deep understanding of their business challenges and a clear articulation of how Higgsfield AI's cutting-edge synthetic media solutions can provide tangible value and solve critical problems.
• • You will be deeply customer-facing, comfortable owning revenue conversations, and possess a seller's mindset combined with strategic GTM discipline. This role demands the ability to translate complex, state-of-the-art AI capabilities into concrete, measurable business outcomes that resonate with executive leadership and operational teams. Your success will be measured by your ability to build trust rapidly with founders, executives, and key operators within target organizations.
• • A significant part of your role will involve intensive customer discovery and use case identification. You will work directly with prospects to uncover their most pressing needs and meticulously map Higgsfield AI's platform into their existing workflows. This requires a consultative approach, asking insightful questions, and actively listening to understand the nuances of their business and technical environments.
• • You will play a crucial role in deal shaping, assisting in the structuring of pilots, proofs of concept (POCs), and early commercial agreements. The goal is to create pathways that not only demonstrate immediate value but also lay the foundation for long-term, sustainable revenue growth. This involves understanding commercial models, risk assessment, and negotiation strategies.
• • The role also encompasses live product engagement. You will be expected to conduct compelling product demonstrations, develop and present prototypes, and iterate with customers in real-time using the product. This hands-on approach ensures that clients fully grasp the capabilities and potential of Higgsfield AI's solutions.
• • Beyond new customer acquisition, you will contribute to account growth by identifying and nurturing expansion and upsell opportunities within existing accounts. This involves proactively seeking out new use cases and revenue streams by maintaining strong relationships and a deep understanding of our current clients' evolving needs.
• • A core responsibility is value storytelling. You will be tasked with crafting clear, compelling narratives that effectively articulate the Return on Investment (ROI), highlight Higgsfield AI's unique differentiation, and convey the strategic imperative of adopting our synthetic media solutions. This requires a blend of technical understanding and business acumen.
• • Furthermore, you will act as a vital market feedback loop. By surfacing insights gleaned from customer conversations, you will directly influence the product roadmap, positioning, and overall business strategy, collaborating closely with Product, Engineering, and Leadership teams.
• • This role is ideal for individuals who thrive in fast-moving, often ambiguous startup environments, are adept at building rapport and trust quickly, and are passionate about driving commercial success through innovative AI technology. You will be instrumental in shaping the future of synthetic media adoption in the enterprise.