HubSpot Operations Specialist

📋 Description

• • Are you a HubSpot CMS expert with a passion for building high-performing, conversion-focused websites? Scale Army Careers is seeking a dedicated HubSpot Operations Specialist to become the ultimate owner and operator of our client's public-facing website. This is a pivotal role where marketing acumen meets technical prowess, sitting at the crucial intersection of marketing strategy and web technology. You will be instrumental in transforming our client's digital presence as they transition to HubSpot CMS Hub, aiming to create a powerful platform that drives lead generation and significant revenue growth.
• • In this remote position, you will be the go-to person for all things related to HubSpot CMS Hub. Your primary responsibility will be the day-to-day administration, ensuring the website is not just functional, but a high-performance engine for business success. This involves a deep dive into building, updating, and meticulously optimizing web pages. You'll leverage HubSpot's powerful design tools, create custom modules that enhance functionality, and utilize HubDB for efficient data management. The goal is to develop flexible, intuitive, drag-and-drop templates and modules that empower content teams to launch campaign pages swiftly and independently, without requiring any coding expertise.
• • A critical aspect of this role is ensuring the website is technically sound and optimized for search engines. You will be responsible for monitoring site health, proactively identifying and resolving crawl errors, and managing redirects to maintain optimal site architecture. A keen eye for technical SEO is essential, ensuring the website not only ranks well but also aligns perfectly with the client's brand guidelines and overall marketing objectives. Performance is paramount; you'll be focused on improving Core Web Vitals and ensuring the site loads quickly and efficiently for all users.
• • Quality assurance is non-negotiable. You will serve as the final checkpoint before any new content or updates go live, guaranteeing that all pages are not only visually appealing and on-brand but also flawlessly functional across all devices and browsers. Ensuring mobile responsiveness and cross-browser compatibility will be a key part of your rigorous testing process. This meticulous attention to detail will safeguard the user experience and maintain the integrity of the website.
• • Collaboration is at the heart of this role. You will work hand-in-hand with creative teams to integrate design assets seamlessly and partner with lifecycle marketing teams to implement effective forms, pop-ups, and intricate CRM workflows. Your ability to troubleshoot and resolve website issues, from broken layouts to non-converting forms, will be crucial in maintaining a smooth and effective user journey. You'll be the bridge between marketing needs and technical execution, ensuring that the website effectively supports broader marketing campaigns and business goals.
• • This opportunity is ideal for someone who thrives in a dynamic environment, enjoys taking ownership, and is driven by tangible results. You will have the chance to directly impact lead generation and revenue streams by optimizing a mission-critical digital asset. The Web Operations Manager will gain invaluable exposure to cross-functional collaboration, continuous website optimization, and the ability to shape a scalable, high-impact website within a purpose-driven organization. If you are ready to take on a challenging yet rewarding role where your expertise in HubSpot CMS can make a real difference, we encourage you to apply.
• • The ideal candidate will possess a strong understanding of conversion optimization principles, the ability to debug pixels, implement Google Tag Manager (GTM) tagging effectively, and grasp the significant impact of page speed on user engagement and conversion rates. You should be comfortable inspecting code, diagnosing complex issues, and implementing robust solutions independently. A detail-oriented approach, coupled with a commitment to upholding quality, performance standards, and brand consistency, is essential. Furthermore, a collaborative spirit, the ability to effectively balance technical considerations with business objectives, and a proactive mindset are key to success in this role. This position offers a unique chance to shape a vital online presence and contribute directly to the growth and success of a leading professional education provider.