Marketing Associate

Parachute Health Technologies, Inc.

Job Overview

Location

New York, NY (Remote)

Job Type

Full-time

Full Job Description

📋 Description

• Help translate product capabilities and releases into clear, outcome-focused narratives for clinicians, HME providers, and payors.
• Create user-facing content including how-to guides, one-pagers, release notes, and quick-reference materials for new product features and workflows.
• Develop and maintain a library of educational resources such as instructional videos, product demos, and written guides tailored to key user groups.
• Partner with demand generation, customer marketing, and brand teams to design and support campaigns that drive awareness, engagement, and product adoption.
• Support go-to-market planning and execution for new feature releases by coordinating timelines and deliverables across product, sales, and customer success teams.
• Build sales enablement materials including pitch decks, battlecards, and competitive one-pagers to help internal teams articulate product value.
• Contribute to campaign execution across multiple channels including email, in-app messaging, and content platforms, gaining hands-on experience with the full campaign lifecycle.
• Monitor user feedback and questions to identify content gaps and inform evolving messaging priorities.
• Collaborate cross-functionally with product marketing, sales, and customer success to ensure consistent, accurate, and compelling communication of product value.
• Use data and metrics to assess campaign performance and refine content strategies based on user behavior and engagement trends.
• Stay current with marketing tools and AI-powered platforms to improve efficiency in content creation and workflow automation.
• Maintain a deep understanding of the Home Medical Equipment (HME) and healthcare ordering ecosystem to align messaging with clinician, supplier, and patient workflows.
• Work independently to identify opportunities, prioritize tasks, and deliver high-quality marketing assets without constant oversight.
• Adapt quickly to a fast-paced, high-growth startup environment with evolving priorities and tight deadlines.
• Contribute to a remote-first culture by actively engaging with team members across time zones and locations.

🎯 Requirements

• 2–4 years of experience in marketing, product marketing, content marketing, customer success, demand generation, or a related role for a B2B technology company
• Exceptional written communication skills with a talent for simplifying complex information into clear, compelling narratives
• Analytical and comfortable pulling data, reviewing metrics, and drawing insights from different datasets to create campaigns and assess performance
• Strong project management skills with the ability to juggle multiple priorities in a fast-paced environment
• A self-starter who takes initiative and figures things out independently
• Collaborative by nature, with a track record of working effectively across functions

🏖️ Benefits

• Medical, Dental, and Vision Coverage with options for low-to-no-cost premiums
• Employer HSA Contribution
• 401(k) Retirement Plan
• Equity Incentive Plan
• Annual Company-Wide Bonus of up to 15% based on company performance
• Remote-First Culture with NYC office access and co-working space reimbursement
• Flexible Vacation Policy
• Summer Fridays: 5 additional Fridays off during the summer (separate from PTO)
• Home Office and Wellness Stipend
• Monthly Internet Stipend
• Annual Learning and Development Stipend

Skills & Technologies

Junior

Remote

$60k-80k

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Parachute Health Technologies, Inc.

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About Parachute Health Technologies, Inc.

Parachute Health Technologies operates a digital ordering platform that connects physicians, health plans, and durable medical equipment suppliers. The cloud-based system replaces fax and phone-based workflows with automated prior authorization, real-time insurance verification, and electronic documentation to supply wheelchairs, oxygen, diabetes supplies, and other DME to patients faster while reducing administrative costs for providers and payers across the United States.

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