Job Overview
Location
United States
Job Type
Full-time
Category
Marketing
Date Posted
May 7, 2026
Full Job Description
📋 Description
- • As a Marketing Automation Tech Specialist at Vida Health, you will build, optimize, and scale the customer engagement infrastructure to ensure members receive personalized, timely, and data-driven communications through Braze, directly impacting the member experience at scale for a healthcare company focused on obesity and related conditions.
- • You will collaborate closely with the Automation Manager, Director of Marketing, and cross-functional data and technical teams to design and maintain data pipelines, custom attributes, and event structures that power lifecycle campaigns, behavioral triggers, and advanced segmentation in Braze.
- • Vida Health is a virtual, personalized obesity care provider using evidence-based treatment to help patients manage obesity and related conditions like diabetes, high blood pressure, anxiety, and depression, trusted by Fortune 100 companies, major national payers, and large providers to improve employee health outcomes.
- • In this role, you will gain deep expertise in marketing automation platforms, data-driven customer engagement strategies, and healthcare-specific marketing technology, enabling you to advance your career at the intersection of marketing technology, data engineering, and automation strategy while contributing to meaningful health outcomes.
🎯 Requirements
- • Experience with Braze or similar marketing automation platforms
- • Proficiency in designing and maintaining data pipelines, custom attributes, and event structures
- • Strong collaboration skills with cross-functional teams including marketing, data, and technical teams
- • Understanding of lifecycle campaigns, behavioral triggers, and advanced segmentation strategies
- • Ability to build, optimize, and scale customer engagement infrastructure
- • Experience working in a healthcare or regulated industry environment
🏖️ Benefits
- • Opportunity to work with a mission-driven company improving health outcomes for obesity and related conditions
- • Collaboration with expert healthcare providers including Obesity Medicine-Certified Physicians, Registered Dietitians, Expert Coaches, and Licensed Therapists
- • Impact on personalized member experiences at scale for Fortune 100 companies and major national payers
- • Professional growth at the intersection of marketing technology, data engineering, and automation strategy
- • Remote work eligibility within the United States (where Vida is registered to do business)
- • Evergreen job posting with stability through end of year
Skills & Technologies
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About Vida Health Inc.
Vida Health is a San Francisco-based virtual-care company that pairs individuals with coaches, therapists, dietitians and clinicians to manage chronic physical and behavioral conditions such as diabetes, hypertension, anxiety and depression. Through a mobile platform, members receive personalized care plans, biometric tracking, medication management and ongoing messaging or video visits. The company integrates with health plans, employers and health systems, aiming to improve outcomes and reduce costs by combining human expertise with data science and connected devices.
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