Job Overview
Location
Remote - United Kingdom
Job Type
Full-time
Category
Marketing
Date Posted
March 18, 2026
Full Job Description
đź“‹ Description
- • As a Paid Media Strategist at Directive Consulting, you will play a pivotal role in driving measurable growth for enterprise SaaS and tech clients by leveraging the company’s proprietary Customer Generation methodology, which prioritizes SQLs and customer acquisition over traditional marketing metrics, directly contributing to client revenue goals and long-term partnership success.
- • You will oversee and lead a portfolio of 4-6 mid-tier to enterprise Paid Media accounts, serving as the primary point of contact for client communications, translating complex data into clear strategic narratives, and ensuring alignment between campaign performance and client business objectives through weekly check-ins, quarterly strategy sessions, and proactive optimization.
- • Day-to-day responsibilities include executing and optimizing PPC campaigns across Google Ads, Facebook Ads, and LinkedIn Ads; conducting keyword research, crafting compelling ad copy, managing bids, and analyzing performance using GA4, Excel, and platform-specific tools to maximize ROI and drive SQLs.
- • You will build and maintain quarterly paid media strategies tailored to each client’s unique value proposition, manage campaign budgets across multiple channels, confirm accurate lead routing in CRM systems, and collaborate with vendors and operational partners to improve workflow efficiency and campaign quality.
- • Beyond execution, you will drive referrals through strong client relationships and professional networking, identify cross-sell opportunities that align with client goals, and work closely with the Associate Director to ensure internal OKRs and client success metrics are consistently met or exceeded.
- • The Paid Media team at Directive Consulting operates as a high-trust, results-driven unit within a remote-first culture that values curiosity, data storytelling, and continuous learning—especially around emerging trends like AI and automation in marketing.
- • You will join a company recognized for its People First philosophy, where mental and physical well-being are supported through robust benefits, and where your growth is nurtured through mentorship, challenging enterprise accounts, and exposure to cutting-edge B2B SaaS marketing strategies.
- • In this role, you will develop deep expertise in enterprise-level paid media strategy, refine your ability to connect data to business outcomes, and position yourself as a trusted advisor who not only executes campaigns but shapes the marketing direction of innovative SaaS brands.
🎯 Requirements
- • 3+ years of experience working at a performance or digital marketing agency, with proven success managing B2B SaaS/tech client accounts in an agency setting.
- • Deep expertise in paid search and paid social advertising platforms, including Google Ads, Facebook Ads, LinkedIn Ads, and related tools such as Google Analytics, GA4, Facebook Business Manager, and LinkedIn Campaign Manager.
- • Strong analytical skills with the ability to interpret campaign data, make data-driven optimizations, and measure success using frameworks like OCT (Objective, Conversion, Tracking) to drive ROI and SQL growth.
- • Excellent communication and storytelling abilities, with a talent for translating complex data into clear, actionable insights for client stakeholders and executives.
- • Demonstrated success in managing mid-market or enterprise accounts, including budget ownership, quarterly strategy development, and client retention through trust and performance.
- • A proactive, curious mindset with a passion for staying ahead of industry trends, particularly in AI and automation, and a commitment to continuous learning and innovation in paid media.
🏖️ Benefits
- • Competitive base salary range of $70,000–$95,000 USD annually, with potential for bonus eligibility based on tenure and performance, plus a 3% company match on traditional or Roth 401(k) contributions.
- • Comprehensive health coverage including 100% employer-paid medical, dental, and vision plans for employees, with 50% employer contribution for dependents, along with disability and life insurance.
- • Holistic well-being support through access to certified therapists via Spring Health, free Headspace membership, and Gympass for fitness and wellness.
- • Generous time-off policy featuring unlimited PTO (with a 2-week minimum expectation), paid company holidays, birthday off, end-of-year recharge (Dec 24–Jan 1), and paid parental leave.
- • Unique cultural perks including an annual anniversary trip to Newport Beach, CA, fully funded by the company, to connect with peers and leadership in a fun, celebratory setting.
- • Remote-first work environment with the flexibility to work from anywhere in the UK, supported by collaboration via Zoom and Slack, and the option to visit Directive’s Irvine, CA offices when desired.
Skills & Technologies
Spring
Remote
$70k-95k
About Directive Consulting LLC
Directive is a performance marketing agency for software companies, blending search, paid media, and content strategy to accelerate pipeline growth. Founded in 2014 and headquartered in Irvine, California, the agency serves B2B SaaS clients across North America and Europe through data-driven programs that integrate SEO, PPC, and lifecycle marketing. Services include paid search, paid social, marketing automation, and revenue operations consulting, delivered by cross-functional teams focused on measurable pipeline and ARR impact rather than vanity metrics.
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