Product Go-to-Market (GTM) Lead

SentiLink Corporation

Job Overview

Location

United States

Job Type

Full-time

Full Job Description

📋 Description

• As a Product Go-to-Market (GTM) Lead at SentiLink Corporation, you will own the end-to-end go-to-market strategy and execution for one of the company’s core identity and risk solutions, directly driving ARR growth and partner value in a high-impact, remote-first role based in the United States. This position sits at the critical intersection of Product, Sales, Marketing, Analytics, and Partner Success, where you will ensure that innovative identity verification products are not only launched successfully but also adopted, scaled, and differentiated in a rapidly evolving market.
• Day to day, you will own GTM strategy and execution for SentiLink’s synthetic and identity products, leading cross-functional efforts across Product, Sales, Marketing, and Partner Success to launch and scale offerings; drive product launches, model rollouts, and cross-sell initiatives into existing partners; build and scale foundational GTM systems including training programs, pricing/packaging guidelines, and sales enablement; develop clear, compelling positioning and messaging that differentiates SentiLink in the market; use data and partner insights to continuously refine GTM strategy and inform product direction; perform market research, competitive and opportunity analysis; create and evolve differentiated messaging for products and brand; develop high-impact messaging, positioning, and enablement materials to support Sales and Partner Success; and create repeatable processes for launching, selling, and supporting products.
• SentiLink is a fast-growing, venture-backed identity verification leader recognized by Forbes Fintech 50, TechCrunch, CNBC, Bloomberg, and more, with real-time APIs that have verified hundreds of millions of identities. The company operates as a digital-first organization with physical offices in Austin, San Francisco, New York City, Seattle, Los Angeles, Chicago, Gurugram, and Bengaluru, supporting hybrid and remote work across the U.S. and India, and is backed by investors including Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin.
• In this role, you will have the opportunity to build a category-defining GTM function from the ground up, directly influencing how SentiLink’s products are positioned, sold, and adopted in the market; gain deep expertise in identity verification and fraud prevention; develop strategic cross-functional leadership skills; and contribute to a mission-driven company that has testified before the U.S. House of Representatives and pioneered industry-first innovations like eCBSV.

🎯 Requirements

• 4+ years of product marketing or go-to-market experience at a successful enterprise (B2B) SaaS company
• Experience owning or significantly contributing to product launches, GTM strategy, or revenue growth initiatives
• Excellent written and verbal communication skills with an ability to deliver complex information in a clear and concise manner
• Strong operator mindset with a willingness to execute and build from scratch
• Comfort working in ambiguous, fast-moving environments
• Strong project management skills with proven ability to both develop a GTM plan and then manage the necessary stakeholders to ensure outstanding execution
• Analytical and metric-driven mindset
• A bias to action and a desire to get your hands dirty - a lot of this role will involve personally producing collateral and content
• A plus: experience in identity verification or fraud prevention solutions; security solutions; or the consumer financial services industry
• A plus: some ability to analyze data (SQL, Excel, and/or basic scripting)
• Candidates must be legally authorized to work in the United States and must live in the United States

🏖️ Benefits

• Employer paid group health insurance for you and your dependents
• 401(k) plan with employer match (or equivalent for non US-based roles)
• Flexible paid time off
• Regular company-wide in-person events
• Home office stipend, and more!

Skills & Technologies

Senior

Remote

$160k-210k

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SentiLink Corporation

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About SentiLink Corporation

SentiLink builds real-time identity verification and fraud prevention infrastructure for banks, fintechs, and government agencies. Its API-driven platform uses machine learning and authoritative data sources to spot synthetic identities, stolen identities, and other high-risk applications at account opening. The company also offers compliance tools for KYC, CIP, and CDD mandates. Headquartered in San Francisco and founded in 2017, SentiLink serves major U.S. lenders and card issuers, reducing fraud losses and manual review costs while improving onboarding speed and accuracy.

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