Product Marketing Consultant

Merative

Job Overview

Location

Remote – United States

Job Type

Full-time

Full Job Description

📋 Description

• Develop clear, compelling value propositions for Zelta’s clinical data management platform based on product positioning and market needs.
• Translate complex clinical research capabilities into customer-centric messaging that resonates with sponsors, CROs, and research teams.
• Maintain consistent product messaging across all marketing and sales channels, ensuring alignment with brand and product strategy.
• Partner with Product Management to own the planning, coordination, and execution of product launches aligned with the product roadmap.
• Create and manage marketing and sales collateral including pitch decks, battlecards, one-pagers, landing pages, and product documentation to support go-to-market initiatives.
• Train and enable sales teams on product messaging, positioning, and competitive differentiators, incorporating market feedback to refine messaging.
• Conduct ongoing competitive analysis to maintain an up-to-date understanding of how Zelta’s CDMS platform compares to competing solutions.
• Gather and synthesize customer insights on product usage to inform product positioning, messaging, and marketing strategy.
• Build and maintain repositories of product usage data, customer testimonials, key stats, and quotes for use in marketing and sales materials.
• Coordinate all analyst relations activities, including preparing briefing materials and collaborating with Product and Marketing Lead on industry report engagement.
• Partner with the Marketing Lead to design and execute a customer and partner marketing program, including co-marketing initiatives and case study development.
• Oversee coordination and content development for customer presentations at Zelta’s annual user conference.
• Develop an editorial calendar for press releases and newsroom content tied to product releases and customer success stories, in partnership with the communications team.
• Support the creation of press releases and newsroom posts to amplify product announcements and customer achievements.
• Help maintain content calendars and campaign timelines across email, social, and web channels.
• Support ad hoc reporting to track campaign performance and overall marketing effectiveness.
• Bachelor’s degree required; graduate degree (MBA or similar) preferred.
• Minimum of 4+ years of product marketing experience, with preference for B2B SaaS or health tech backgrounds.
• Proven experience partnering with Product and Sales teams to drive go-to-market outcomes.
• Demonstrated ability to simplify complex technical concepts into clear, compelling narratives across multiple formats.
• Experience supporting end-to-end product launches and managing execution against a product roadmap schedule.
• Ability to standardize processes and oversee multiple workstreams simultaneously.

🎯 Requirements

• 4+ years of product marketing experience (B2B SaaS or health tech preferred)
• Bachelor’s degree required; graduate degree (MBA or similar) preferred
• Experience partnering with Product and Sales teams
• Ability to simplify complex technical concepts into clear, compelling narratives
• Experience supporting product launches and overseeing product roadmap execution
• Ability to standardize processes and manage multiple workstreams

🏖️ Benefits

• Remote first / work from home culture
• Flexible vacation policy to support rest, recharge, and personal connections
• Paid leave benefits including health, dental, and vision insurance
• 401k retirement savings plan with employer contribution
• Infertility benefits, tuition reimbursement, life insurance, and EAP
• Competitive compensation range of $97,149.60 – $145,724.40 USD

Skills & Technologies

REST

Remote

Degree Required

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Merative

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About Merative

Merative is a company focused on providing data, analytics, and technology solutions for the healthcare industry. It aims to improve patient care, operational efficiency, and financial performance for healthcare providers, payers, and life sciences organizations. Merative offers a suite of products and services that include data management, analytics platforms, revenue cycle management, and clinical decision support tools. The company leverages artificial intelligence and machine learning to derive insights from complex healthcare data, enabling better decision-making and personalized patient journeys. Merative plays a crucial role in transforming healthcare through digital innovation and data-driven strategies.

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