Job Overview
Location
1 Remote
Job Type
Full-time
Category
Product Management
Date Posted
June 19, 2026
Full Job Description
📋 Description
- • Lead the product strategy and roadmap for Colibri Group’s marketing technology ecosystem, ensuring alignment across multiple brands and business models.
- • Partner with marketing, product, engineering, data, sales, and business leaders to unify the approach to marketing technology and drive cross-functional collaboration.
- • Define and own the product vision for Salesforce Marketing Cloud and Salesforce Data Cloud as part of a large-scale transformation initiative.
- • Establish clear product priorities that directly support customer acquisition, engagement, personalization, lifecycle marketing, and revenue growth objectives.
- • Translate business goals into actionable product requirements and user stories for engineering and data teams.
- • Collaborate with data teams to leverage customer insights and behavioral analytics for targeted marketing automation and segmentation strategies.
- • Manage the backlog for marketing technology initiatives, ensuring continuous prioritization based on impact, feasibility, and strategic alignment.
- • Facilitate sprint planning, backlog grooming, and sprint reviews with cross-functional agile teams to ensure timely delivery of marketing technology features.
- • Serve as the primary point of contact for marketing technology stakeholders, communicating progress, risks, and outcomes clearly and consistently.
- • Evaluate and recommend new marketing technology tools or integrations that enhance platform capabilities and improve campaign performance.
- • Monitor key performance metrics related to marketing technology effectiveness and use data to inform iterative improvements.
- • Drive adoption of marketing technology solutions across internal teams through training, documentation, and change management support.
- • Ensure compliance with data privacy standards and platform best practices in all marketing technology implementations.
- • Actively contribute to a culture rooted in Love, Joy, Boldness, Teamwork, and Curiosity by fostering open communication, collaboration, and innovation.
- • Navigate ambiguity in a fast-evolving environment, rolling up sleeves to unblock teams and move initiatives forward without waiting for perfect conditions.
- • Balance strategic thinking with hands-on execution, often working directly on tactical product tasks while maintaining oversight of the broader roadmap.
🎯 Requirements
- • Proven experience as a Product Owner or similar role managing marketing technology platforms, particularly Salesforce Marketing Cloud and Salesforce Data Cloud
- • Demonstrated ability to lead cross-functional initiatives involving marketing, engineering, data, and sales teams
- • Strong understanding of customer acquisition, lifecycle marketing, personalization, and revenue growth strategies
- • Experience defining product roadmaps, managing backlogs, and facilitating agile ceremonies in a multi-team environment
- • Proficiency in using data to drive product decisions and measure marketing technology performance
- • Excellent communication and stakeholder management skills with the ability to influence without direct authority
🏖️ Benefits
- • Opportunity to work with one of the pioneers of online professional education serving over 1 million customers annually
- • Collaborative culture grounded in the values of Love, Joy, Boldness, Teamwork, and Curiosity
- • Exposure to a large-scale transformation involving industry-leading marketing technology platforms
- • Work alongside more than 1,500 mission-aligned professionals across a family of leading education brands
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Colibri Group, LLC
Colibri Group, LLC provides software and services that help real estate, mortgage, appraisal and insurance professionals obtain and maintain required licenses and certifications. Through online courses, continuing-education platforms, exam prep tools and compliance management systems, the company supports career advancement and regulatory adherence in highly regulated industries. Founded in 2008 and headquartered in Kansas City, Missouri, Colibri Group serves millions of learners and thousands of corporate clients across North America.
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