Senior CRM Consultant

Massive Rocket Ltd.

Job Overview

Location

Anywhere in India

Job Type

Full-time

Full Job Description

📋 Description

• Lead the execution of CRM campaigns and customer engagement initiatives across multiple channels using Braze, including email, SMS, push notifications, content cards, and WhatsApp.
• Configure and customise Braze platforms to implement client-approved strategies, customer journeys, and campaign plans.
• Build, launch, and optimise targeted campaigns leveraging segmentation, personalisation, and automation capabilities within Braze.
• Collaborate with CRM Strategists, Project Managers, clients, and technical teams to align strategic objectives with flawless campaign execution.
• Manage and analyse customer data to support campaign performance, audience targeting, and optimisation decisions.
• Conduct quality assurance (QA) across campaigns, integrations, and supporting documentation to ensure accuracy and delivery quality.
• Monitor campaign performance metrics and generate clear, actionable reports with insights and recommendations for clients.
• Serve as a trusted client partner by translating business requirements into effective, scalable CRM solutions.
• Stay current with Braze platform updates, industry best practices, and emerging trends in customer engagement to improve client outcomes.
• Support continuous improvement initiatives across delivery processes, campaign execution workflows, and platform utilisation.
• Work within a modern Martech ecosystem to deliver high-impact CRM programmes that enhance customer experiences across digital channels.
• Operate in a fast-paced, entrepreneurial environment where ownership, collaboration, and cross-functional contribution are essential to success.
• Maintain strong attention to detail in all aspects of campaign setup, data handling, documentation, and client communication.
• Engage with clients in agency or client-facing environments, managing expectations and delivering results under tight timelines.
• Contribute to team-wide knowledge sharing and process refinement to elevate the quality and efficiency of CRM delivery across the organisation.

🎯 Requirements

• 5+ years of experience in CRM, Marketing Automation, Lifecycle Marketing, or Customer Engagement roles
• Strong hands-on experience with Braze, Salesforce Marketing Cloud, HubSpot, or similar CRM platforms
• Proven experience executing multi-channel CRM campaigns and customer journeys
• Strong understanding of segmentation, personalisation, lifecycle marketing, and digital marketing principles
• Experience working with customer data, relational databases, and campaign performance reporting
• Excellent attention to detail, including QA of campaigns, integrations, and documentation

🏖️ Benefits

• Rocket-Fuelled Growth – Big challenges, fast learning, and the chance to level up quicker than anywhere else
• A Culture That Actually Gives a Damn – Supportive, positive, and built around people who want to see you win
• A Global Crew – Collaborate with brilliant teammates across Europe, the US, and beyond
• Remote-First for Life – Work from wherever you feel your best
• Real Career Momentum – Clear progression, real ownership, and space to grow into your next chapter
• Moments That Matter – Meetups, events, and team experiences that make the journey unforgettable

Skills & Technologies

Senior

Remote

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Massive Rocket Ltd.

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About Massive Rocket Ltd.

London-headquartered agency that designs, builds and optimises digital commerce experiences on Shopify, Magento and composable stacks. It combines UX/UI design, engineering, data and growth marketing to help fashion, beauty and lifestyle brands launch DTC stores, migrate platforms and scale internationally. Services span replatforming, headless builds, CRO, paid media, email/SMS automation, and ongoing managed growth programmes. Founded in 2016, the company operates across Europe and North America with distributed teams of strategists, designers, developers and growth managers delivering end-to-end e-commerce solutions.

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