Job Overview
Location
Remote-Virginia
Job Type
Full-time
Category
Software Engineering
Date Posted
May 22, 2026
Full Job Description
đź“‹ Description
- • Own and drive the marketing strategy for UiPath’s public sector segment, aligning with sales, partner, and industry leadership to meet revenue and pipeline goals.
- • Lead demand generation programs to build awareness and accelerate pipeline for federal, state, and local government accounts.
- • Plan and execute integrated campaigns across digital, events, content, thought leadership, and field marketing targeting public sector decision-makers.
- • Develop positioning and messaging that highlights UiPath’s impact on mission outcomes, efficiency, compliance, and citizen experience within government agencies.
- • Partner with sales and alliances teams to co-develop and execute co-marketing campaigns and joint programs with strategic partners and systems integrators.
- • Drive high-impact events and sponsorships including conferences, roundtables, webinars, and roadshows to ensure strong UiPath presence and measurable pipeline contribution.
- • Collaborate cross-functionally with product marketing, PR/communications, and demand generation teams to ensure consistent storytelling and channel amplification.
- • Measure and report rigorously on campaign performance, pipeline impact, and ROI to inform investment decisions and drive continuous improvement.
- • Stay ahead of industry trends in government digital transformation, automation, and AI adoption to guide messaging and thought leadership initiatives.
- • Utilize AI tools in marketing campaigns and other role-related responsibilities.
- • Work with marketing tools and platforms including Salesforce, Marketo, and 6 Sense to execute and optimize campaigns.
- • Ensure all marketing activities comply with public sector procurement processes and regulatory requirements.
- • Communicate complex technology solutions in clear, compelling ways to influence government stakeholders and decision-makers.
- • Thrive in a fast-paced, global, high-growth environment while maintaining alignment with UiPath’s mission and values.
🎯 Requirements
- • 7–10 years of B2B marketing experience, with at least 3+ years in public sector marketing (federal is a must)
- • 2+ years working for a tech/software company
- • Proven success in designing and executing integrated marketing campaigns that drive measurable demand generation, pipeline creation, and revenue impact
- • Deep understanding of the public sector buying cycle, procurement processes, and compliance considerations
- • Experience with digital marketing channels, field marketing, demand generation, and partner co-marketing
- • Candidates must be authorized to work in the United States for this role
🏖️ Benefits
- • Flexibility in when and where work gets done, with options for hybrid, office-based, or remote arrangements
- • Opportunity to work in a fast-moving, fast-thinking growth company with a global team
- • Inclusive workplace that provides equal opportunities regardless of age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, neurodiversity, or veteran status
- • Reasonable accommodations available for candidates upon request
Skills & Technologies
About UiPath, Inc.
UiPath, Inc. is a global software company that develops a platform for robotic process automation (RPA) and artificial intelligence-driven automation. Founded in 2005 and headquartered in New York, it provides tools to build, deploy, and manage software robots that emulate human actions interacting with digital systems and software. The platform includes Studio for design, Orchestrator for management, Robots for execution, and AI fabric for cognitive capabilities. UiPath serves enterprises across finance, healthcare, manufacturing, and public sectors, aiming to accelerate digital transformation by automating repetitive business processes and improving operational efficiency.
Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.
Newsletter
Weekly remote jobs and featured talent.
No spam. Only curated remote roles and product updates. You can unsubscribe anytime.
Similar Opportunities
Broadridge Financial Solutions, Inc.
2 months ago
American Ambulance Association
6 days ago
Hyperion Group LLC
6 days ago
