Senior Social Media Manager

📋 Description

• • Deepgram is seeking a strategic and visionary Senior Social Media Manager to spearhead our social media presence, transforming it into a powerful engine for brand building and community engagement within the rapidly evolving Voice AI landscape.
• • This is a pivotal role where you will own the entire social media lifecycle, from conceptualization and strategy development to execution and performance analysis, ensuring Deepgram's voice is distinct and influential in a booming category.
• • You will be instrumental in shaping how the world perceives Deepgram online, driving the critical conversation around Voice AI and its transformative potential.
• • Reporting directly to Marketing leadership, your primary responsibility will be to cultivate and elevate the Deepgram brand across all relevant social platforms, establishing a strong and recognizable identity.
• • You will be the architect of our social media strategy, defining our presence, tone, and core messaging pillars across key platforms like LinkedIn, X (formerly Twitter), and emerging channels, determining where we engage and how we measure success.
• • A significant part of your role will involve owning and meticulously managing the social media calendar, ensuring seamless alignment with major product launches, marketing campaigns, and community milestones.
• • This requires proactive cross-team collaboration with DevRel, Product, and the broader Marketing team to ensure the social calendar is dynamic, relevant, and capitalizes on every strategic opportunity.
• • You will drive the social content creation engine, taking ideas from initial concept through to final publication, with a particular focus on developing innovative, social-first content series, especially video-led formats.
• • Your content will aim to demystify complex Voice AI technologies like Speech-to-Text (STT), Text-to-Speech (TTS), and Speech-to-Speech (STS), and vividly highlight the groundbreaking applications and use cases powered by Deepgram.
• • Crafting clear, sharp, and on-brand copy will be a core competency, ensuring all communications resonate with our target audiences, including developers, executives, and the broader AI community.
• • You will also partner closely with our executive team to amplify their thought leadership and personal brands across social channels.
• • Engaging authentically with our online community is paramount; you will monitor industry conversations, facilitate meaningful interactions, and ensure Deepgram is a recognized and respected participant in the global AI discourse.
• • A key initiative will be identifying and forging partnerships with influential voices, industry advocates, community leaders, and key customers to amplify the Deepgram story through compelling narratives and unexpected collaborations.
• • You will set the benchmark for high-quality social media content and engagement, providing guidance and coaching to the wider team on best practices for content creation, optimal posting strategies, and effective engagement tactics to maximize reach and impact.
• • Data-driven iteration is crucial; you will define key performance indicators (KPIs) that directly link brand-building efforts to tangible business objectives.
• • You will leverage performance data not merely for reporting, but as a critical tool to refine our creative approach, optimize campaigns, and continuously improve our social media strategy.
• • This role demands an AI-first mindset, embracing and experimenting with advanced AI tools to enhance workflows and drive innovation in social content creation and strategy.
• • You will be expected to move at the pace of AI, adapting quickly to new models and trends, integrating AI into your daily work, and continuously pushing the boundaries of what's possible in social media marketing.
• • The ideal candidate thrives in a fast-paced, dynamic environment, is comfortable experimenting, thinking on their feet, and committed to continuous learning and adaptation.
• • This position offers a unique opportunity to shape the narrative of a foundational Voice AI company at the forefront of a trillion-dollar economy, making a significant impact on how the world understands and interacts with voice technology.