Senior Video Specialist (Work From Home Philippines)

📋 Description

• • Are you a seasoned video professional with a passion for making a tangible impact? Getting Attention is seeking a dynamic Senior Video Specialist to spearhead our video strategy and become the compelling voice behind our brand. This is a unique opportunity to leverage your expertise in video production, strategy, and on-camera presence to empower nonprofits and mission-driven organizations worldwide. You won't just be creating content; you'll be shaping our entire video identity, building a thriving community, and directly contributing to causes that matter.
• • At Getting Attention, we are dedicated to amplifying the voices of organizations working on the front lines of social change. From advancing education and improving healthcare to championing social justice and protecting our environment, our work enables these vital entities to expand their reach and drive meaningful real-world impact. Joining our team means becoming an integral part of this mission, where your creative talents directly translate into positive outcomes for the nonprofit sector.
• • As our Senior Video Specialist, you will be the central figure in our video content ecosystem. This role demands a blend of creative vision, strategic thinking, and confident on-camera delivery. You will be responsible for the entire video lifecycle, from initial concept development and scripting through to filming, editing, and final publication across platforms like YouTube, Vimeo, and various social media channels. Your primary objective will be to educate, inspire, and engage our target audience – nonprofit leaders and professionals – positioning Getting Attention as the indispensable resource for Google Ads and digital marketing expertise.
• • Key responsibilities include:
• • **Lead Video Strategy and Execution:** Develop and implement a comprehensive video strategy aligned with our organizational goals. This includes identifying content opportunities, defining target audiences for video content, and establishing key performance indicators (KPIs) to measure success. You will have the autonomy to test new formats, platforms, and approaches to continuously optimize our video outreach.
• • **Content Creation and Production:** Take ownership of the end-to-end video production process. This involves scripting compelling narratives, storyboarding visual sequences, filming high-quality footage (both solo and potentially with remote direction), and editing polished videos that resonate with our audience. You will utilize professional editing software such as DaVinci Resolve or Final Cut Pro, with access to AI tools to enhance efficiency and creativity.
• • **On-Camera Presence and Brand Representation:** Serve as the primary on-camera talent for our video content. This requires a confident, engaging, and personable demeanor that builds trust and rapport with viewers. You will present information clearly and effectively, embodying the Getting Attention brand and fostering a sense of community.
• • **Audience Growth and Engagement:** Implement strategies to grow our YouTube channel and other video platforms into vibrant, engaged communities. This involves creating consistent, valuable content, interacting with viewers, and fostering discussions that position us as a thought leader in the nonprofit digital marketing space.
• • **Subject Matter Expertise Development:** While we provide training on Google Ads and nonprofit marketing, you will be expected to actively learn and internalize this subject matter to create authoritative and informative content. Your ability to translate complex digital marketing concepts into accessible and engaging video formats will be crucial.
• • **Cross-Functional Collaboration:** Work closely with our global, diverse team to ensure video content aligns with broader marketing initiatives and organizational objectives. Share insights and feedback to continuously improve our content strategy and execution.
• • **Innovation and Experimentation:** Embrace a culture of innovation by exploring emerging video trends, new platform features, and creative storytelling techniques. You will be encouraged to experiment and push the boundaries of what's possible in nonprofit digital marketing video content.
• • **Performance Analysis and Reporting:** Monitor video performance metrics, analyze audience engagement, and provide regular reports on content effectiveness. Use data-driven insights to refine future content strategies and maximize impact.
• • This role is ideal for a self-starter who is not only technically proficient but also possesses a strong strategic mindset and a genuine desire to contribute to a mission-driven organization. If you are ready to be the face and the strategist of a video channel that empowers positive change, we invite you to apply and help nonprofits worldwide gain the attention they deserve.