Job Overview
Location
Remote (Guatemala)
Job Type
Full-time
Category
Marketing
Date Posted
April 22, 2026
Full Job Description
đź“‹ Description
- • As an SEO Manager at GoTo, Inc., you will develop and execute a forward-thinking SEO and AI Search roadmap aligned with core business objectives, driving measurable organic growth and shaping the company’s global presence through innovative, AI-driven marketing strategies.
- • Your day-to-day responsibilities include collaborating with content and marketing teams to improve visibility and brand sentiment in large language models and generative search, analyzing performance data from Google Analytics, Looker Studio, and BrightEdge, building data-backed business cases for new tools and content initiatives, conducting pre/post-launch content analysis, and creating clear, insightful reports to communicate SEO impact across the marketing team.
- • GoTo’s Marketing team shapes the company’s voice and vision worldwide, leveraging AI-driven insights to connect meaningfully with customers and grow the business. The team values creative problem-solving, fresh ideas, and curiosity, fostering an inclusive environment where unique perspectives drive innovation and customer obsession.
- • In this role, you will deepen your expertise in technical, content, and off-page SEO while gaining hands-on experience optimizing for AI Search (e.g., Google’s SGE). You’ll strengthen your ability to translate complex data into compelling narratives, lead cross-functional initiatives, and contribute to strategic decisions that impact global brand visibility and share of voice.
🎯 Requirements
- • Experience in an SEO role with a proven history of implementing strategies that drive measurable organic growth.
- • Deep understanding of modern SEO principles (technical, content, off-page) and the ability to explain complex concepts clearly to diverse audiences.
- • Proficiency in analyzing data from platforms like Google Analytics and Looker Studio to derive actionable insights and tell compelling data-driven stories.
- • Experience developing content strategies based on thorough keyword research and competitive analysis.
- • Familiarity with enterprise SEO tools such as BrightEdge, Google Search Console, and Screaming Frog, plus a strong interest and foundational understanding of AI Search (e.g., Google’s SGE) and optimization for evolving search landscapes.
🏖️ Benefits
- • Comprehensive health benefits, life and disability insurance, and fertility and family-forming support programs.
- • Paid holidays, volunteer time off, quarterly self-care days, and no meeting days to support work-life balance and well-being.
- • Tuition and reading reimbursement programs to encourage continuous learning and professional growth.
- • Access to the Thrive Global Wellness Program and Confidential Employee Assistance Program (EAP) for holistic health support.
- • Participation in Employee Resource Groups (ERGs), GoTo Gives, and charitable matching programs to amplify personal impact and community connection.
Skills & Technologies
About GoTo, Inc.
GoTo, Inc. is a leading provider of remote access and collaboration software solutions. The company offers a comprehensive suite of products designed to enable seamless communication, support, and collaboration for businesses of all sizes. Their offerings include remote support tools, meeting and webinar platforms, and secure remote access solutions. GoTo's technology empowers IT professionals to provide efficient technical support, facilitates virtual meetings and online events, and allows employees to connect to their work environments from anywhere. The company focuses on delivering reliable, user-friendly, and secure solutions that enhance productivity and streamline business operations in today's increasingly distributed workforce.
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