Social Media & Community Specialist - UK

📋 Description

• • As a Social Media & Community Specialist at Bjak Sdn. Bhd., you will be at the forefront of shaping our brand's digital presence across the United Kingdom. Your primary mission will be to craft and execute innovative social media strategies that not only amplify brand awareness but also cultivate a vibrant and engaged online community. This role is pivotal in translating our company's vision of building superior application platforms and contributing positively to society into compelling digital narratives.
• • You will be instrumental in developing and implementing comprehensive social media strategies tailored for the UK market. This involves identifying key platforms, understanding audience demographics, and setting measurable objectives to drive engagement, website traffic, and ultimately, business growth. Your strategic thinking will ensure our social media efforts are aligned with Bjak's overarching marketing objectives and business goals.
• • A core responsibility will be the creation and curation of high-quality, engaging content across various social media channels, including but not limited to Facebook, Twitter, Instagram, and LinkedIn. This content will need to be diverse, encompassing visually appealing graphics, compelling written posts, informative videos, and interactive stories that resonate with our target audience and reflect Bjak's innovative spirit.
• • You will be tasked with meticulously monitoring and analyzing the performance of all social media campaigns. This includes tracking key metrics such as reach, engagement rates, follower growth, click-through rates, and conversion rates. Utilizing social media analytics tools, you will derive actionable insights to optimize ongoing campaigns and inform future strategies, ensuring maximum return on investment.
• • Staying ahead of the curve is crucial. You will continuously research and stay updated with the latest trends, emerging platforms, algorithm changes, and best practices in social media marketing. This proactive approach will enable you to implement innovative strategies and maintain Bjak's competitive edge in the digital landscape.
• • Collaboration is key to success. You will work closely with various cross-functional teams, including marketing, product, and design, to ensure a cohesive brand message and integrated campaign execution. Your ability to communicate effectively and foster strong working relationships will be vital.
• • You will be responsible for preparing regular, detailed reports on social media performance metrics. These reports will be presented to key stakeholders, providing clear insights into campaign effectiveness, audience sentiment, and recommendations for strategic adjustments. Your ability to translate data into understandable narratives will be highly valued.
• • Beyond content and campaigns, you will actively foster and manage our online community. This involves engaging with followers, responding to comments and messages promptly, moderating discussions, and identifying opportunities to build stronger relationships with our audience, turning followers into brand advocates.
• • You will play a role in identifying and potentially collaborating with relevant UK-based influencers or brand advocates to extend our reach and enhance credibility within specific market segments.
• • The role demands a proactive and hands-on approach, fitting within Bjak's flat organizational structure where initiative and direct contribution are highly valued. You will have the autonomy to experiment, learn, and grow, contributing directly to the company's mission of creating successful businesses through superior application platforms.
• • You will contribute to the overall brand voice and narrative, ensuring consistency and authenticity across all social media touchpoints. This includes adapting messaging for different platforms and audience segments within the UK.
• • You will be expected to manage multiple social media projects simultaneously, ensuring deadlines are met and quality standards are maintained, reflecting the fast-paced and high-execution environment at Bjak.