Social Media & Content Specialist - Paris

📋 Description

• • As a Social Media & Content Specialist at Mistral AI, you will be instrumental in shaping and amplifying the digital narrative of one of Europe's most innovative AI laboratories. This pivotal role is designed for a creative and data-driven individual passionate about the transformative power of Artificial Intelligence and eager to translate complex technological advancements into compelling, accessible content for a global audience.
• • You will be at the forefront of our communication efforts, responsible for the end-to-end planning, execution, and optimization of our daily social media content across various platforms. This includes crafting engaging threads, dynamic videos, and impactful posts that resonate with our target audiences, from AI enthusiasts and developers to enterprise clients and the general public.
• • A key aspect of your role will involve developing and executing vertical campaigns focused on specific industries and applications of AI, such as 'AI for Citizens,' 'AI in Finance,' and 'AI in Education.' This requires a deep understanding of how AI can solve real-world problems and a knack for communicating these solutions effectively.
• • You will be hands-on in capturing and editing short-form content, ensuring a consistent flow of high-quality assets. For larger or more specialized creative needs, you will collaborate closely with our content agency, providing clear briefs and feedback to ensure alignment with Mistral AI's brand voice and strategic objectives.
• • Your strategic contributions will extend to shaping Mistral AI's overall social media strategy, with a particular focus on its execution within the EMEA region. This involves identifying key trends, understanding regional nuances, and adapting global strategies to local contexts.
• • The content you create will directly showcase our cutting-edge AI models and solutions, highlight iconic use cases that demonstrate the practical application of our technology, and communicate important corporate news and thought leadership initiatives, including our commitment to Corporate Social Responsibility (CSR).
• • Beyond content creation, you will play a crucial role in fostering and engaging our online community. This involves actively interacting with our customers to co-create compelling content that celebrates their successes with Mistral AI's technology, thereby reinforcing our thought leadership in areas like customizable AI and open-source models.
• • You will also be tasked with identifying, engaging, and collaborating with key opinion leaders in the AI space, including experts, influencers, and podcasters. The goal is to leverage their reach and credibility to expand our audience, generate authentic content, and amplify our message.
• • A data-driven mindset is paramount. You will be responsible for meticulously tracking the performance of your social media activities, analyzing key metrics such as engagement rates, reach, and lead generation. This data will not just be reported but will actively inform your decision-making, allowing for continuous optimization and refinement of content strategies to maximize business impact.
• • Cross-functional collaboration will be essential for success. You will build and maintain strong relationships with internal stakeholders across various departments, including Research, Engineering, Robotics, Go-To-Market (GTM), and HR. This collaboration is vital for gathering the necessary information, ensuring seamless coordination, and amplifying the initiatives of these teams through your content.
• • You will work in close alignment with other members of the Communications team, as well as Product, Marketing, and Public Affairs teams, to ensure a unified and consistent brand message across all channels.
• • Furthermore, you will actively participate in co-building content frameworks and developing innovative storytelling approaches that define Mistral AI's presence on a global scale, ensuring our unique value proposition is communicated effectively and consistently.
• • This role offers a unique opportunity to be at the heart of AI innovation, translating complex research and product developments into engaging narratives that drive awareness, build community, and contribute directly to business objectives.