Social Media Manager

Scale Army

Job Overview

Location

Egypt

Job Type

Contract

Full Job Description

📋 Description

• Are you a creative and detail-oriented Social Media Manager with a passion for building compelling digital narratives? Scale Army is seeking a talented individual to manage and elevate the social media presence of 7-8 distinct brands for a dynamic client. This is a fully remote, hands-on role that requires a keen eye for aesthetics, a strategic approach to audience engagement, and the ability to execute across multiple platforms with precision and creativity.
• In this pivotal role, you will be the driving force behind the Instagram and Facebook presence of several brands, with potential involvement in TikTok. Your primary objective will be to ensure each brand maintains a unique, visually cohesive, and strategically aligned digital identity. This involves not just posting content, but deeply understanding each brand's voice, target audience, and overall positioning in the market. You will be instrumental in curating feeds that are not only aesthetically pleasing but also resonate deeply with their respective audiences, fostering growth and brand loyalty.
• A significant part of your responsibility will involve content creation and curation. You will expertly leverage existing photo and video libraries, transforming raw assets into engaging posts and captivating reels. When necessary, you will source high-quality stock content to enhance the visual appeal and professionalism of the brands. A key skill will be your ability to take static images and breathe life into them, creating dynamic video content that captures attention and drives engagement. Furthermore, you will be encouraged to explore and utilize AI tools to amplify your creative output, streamline workflows, and optimize content for maximum performance. This blend of creative editing and technological integration will be crucial for success.
• Beyond content, you will be the voice and guardian of these brands online. Daily monitoring of brand accounts is essential, ensuring timely and professional responses to all comments and direct messages. Proactive engagement with relevant accounts, influencers, and online communities will be a core strategy to expand reach, build brand awareness, and foster a sense of community. By strategically following aligned accounts, you will stay abreast of industry trends and identify opportunities for collaboration and growth, further solidifying each brand's position.
• To ensure our strategies remain sharp and effective, you will conduct thorough competitive analysis, identifying emerging trends and potential opportunities within each brand's industry. Social listening will be a critical tool, allowing you to monitor brand mentions and gauge audience sentiment. The insights gleaned from these analyses will directly inform your content direction and engagement strategies, ensuring a data-driven and adaptive approach to social media management. This continuous cycle of analysis, strategy, execution, and refinement is key to driving measurable results.
• Success in this role will be measured by the creation of visually cohesive and brand-appropriate social feeds across all managed accounts. You will be expected to drive consistent growth in engagement metrics and audience interaction, demonstrating a tangible impact on each brand's online presence. The delivery of high-quality, elevated, and intentional content, particularly in the form of reels, will be a hallmark of your contribution. Furthermore, the development of active, well-managed communities with timely and meaningful engagement will be a testament to your dedication. Ultimately, clear improvements in brand positioning, informed by robust competitive analysis and social listening insights, will define your success.
• This is a unique opportunity to gain extensive experience managing a diverse portfolio of brands. You will have the creative freedom to explore different brand identities while applying strategic thinking to achieve specific growth objectives. The role is ideal for a social media professional who thrives in a remote environment, possesses exceptional organizational skills, and is driven by the desire to make a significant impact through meticulous execution and innovative content creation. If you are ready to take ownership and shape the digital future of multiple exciting brands, we encourage you to apply.

🎯 Requirements

• 3-5 years of experience managing multiple social media accounts, demonstrating a track record of successful multi-brand management.
• Proficiency in video editing applications (e.g., CapCut, InShot, Adobe) and a strong ability to create engaging video content, including transforming static images into dynamic reels.
• Proven experience in sourcing and curating high-quality stock imagery and a familiarity with leveraging AI tools for content creation and optimization.
• Strong aesthetic judgment, a keen creative eye for visually cohesive content, and excellent written communication skills.
• Highly organized with the ability to manage multiple brands simultaneously, work independently, and maintain a proactive, detail-oriented approach.

🏖️ Benefits

• Fully remote work environment, offering flexibility and work-life balance.
• Opportunity to manage and grow the presence of 7-8 distinct brands, providing diverse experience and creative challenges.
• Hands-on role with significant creative ownership and impact on brand visibility and engagement.
• Access to and utilization of AI tools to enhance creativity and streamline workflows.
• Collaborative environment with a focus on performance-driven content and strategic growth.

Skills & Technologies

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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