Social Media Manager

📋 Description

• • Almedia Inc. is seeking a dynamic and results-driven Social Media Manager to spearhead the organic social media strategy for FreeCash, a rapidly growing platform with a community of over 60 million users. This is an exceptional opportunity to join a company recognized as Europe's #3 fastest-growing company in 2025 by the FT1000, with ambitious goals to become Germany's second bootstrapped unicorn. At Almedia, we foster an environment where individuals can accelerate their careers by taking on significant responsibility early on and are rewarded for high intensity and ownership. This role is not a typical 9-5; it demands dedication and a passion for driving impactful results.
• • As the Social Media Manager, you will have complete ownership of all FreeCash's organic social channels. Your core mission will be to drive user acquisition, activation, and retention through compelling and engaging content. You will be responsible for the entire lifecycle of social media content, from initial ideation and creative development to meticulous execution, rigorous testing, and continuous iteration based on performance data. This role requires a hands-on approach, encompassing content creation, campaign management, community building, and performance analysis.
• • Key responsibilities include designing, producing, and publishing native social content daily across various platforms. You will conceptualize and execute full-scale organic campaigns aimed at achieving specific business objectives. A critical aspect of the role involves continuously analyzing content performance data to identify trends, optimize strategies, and enhance overall effectiveness. Maintaining exceptionally high creative standards, including copy tone, visual polish, and content pacing, is paramount to ensure brand consistency and audience appeal.
• • The ultimate goal is to significantly increase key performance indicators such as revenue, sign-ups, and in-app purchases directly attributable to organic social media efforts. You will be tasked with growing overall reach, expanding follower bases, and boosting engagement metrics across a diverse range of platforms including X (formerly Twitter), Facebook, Instagram, Discord, Reddit, and TikTok. A significant part of your role will involve building and nurturing a vibrant, loyal community around the FreeCash brand, fostering a sense of belonging and encouraging active participation.
• • Furthermore, you will play a crucial role in managing the brand's online reputation by actively addressing and countering negative sentiment, ensuring a positive and supportive community environment. This requires a proactive and strategic approach to community management and crisis communication. The ideal candidate will possess a proven track record in B2C social media management, ideally within the gaming or ad tech industries, demonstrating a strong ability to drive performance through organic content. Exceptional creator skills are essential, encompassing filming, editing, writing, and publishing content with a keen eye for detail and platform-specific nuances.
• • A deep understanding of platform-specific best practices for X, Facebook, Instagram, Discord, Reddit, and TikTok is non-negotiable. Familiarity with AI content creation tools is also highly desirable, reflecting a forward-thinking approach to content production. The role offers a unique opportunity to influence the growth trajectory of a leading European startup, working alongside a team of ambitious, high-speed, high-ownership individuals in a fully present, in-office environment designed to foster collaboration and energize momentum. This is a chance to make a tangible impact and accelerate your career in a high-growth, high-reward setting.