Job Overview
Location
US Remote
Job Type
Full-time
Category
Product Management
Date Posted
June 6, 2026
Full Job Description
đź“‹ Description
- • Lead end-to-end go-to-market strategy for major product launches, partner integrations, and platform capabilities, defining frameworks, deliverables, and cross-functional execution plans.
- • Develop and evolve product positioning and messaging frameworks that differentiate Alkami’s SaaS platform in competitive fintech markets by synthesizing customer insights, product capabilities, and market trends.
- • Drive strategic collaboration with Product Management to influence roadmap priorities using structured customer, competitive, and market intelligence.
- • Conduct deep competitive and market analysis to identify emerging threats, opportunities, and whitespace that inform commercialization and positioning strategies.
- • Define and operationalize a unified messaging architecture that aligns product, platform, and partner narratives across marketing, sales, and customer lifecycle communications.
- • Lead development of strategic sales enablement programs, including narratives, demo frameworks, and competitive guidance to enhance sales team effectiveness.
- • Partner with Demand Generation, Partner Marketing, and Content Marketing to design campaigns that link product value to measurable pipeline growth and customer adoption.
- • Guide internal teams on product storytelling and differentiation by establishing messaging standards and frameworks used across revenue and marketing functions.
- • Support ecosystem and partner go-to-market initiatives by aligning positioning, messaging, and collateral for integrated or reseller-led solutions.
- • Analyze product performance, win/loss data, and market feedback to refine messaging and inform future go-to-market strategies.
- • Influence cross-functional alignment across Product, Marketing, Sales, and Customer Success teams to ensure consistent product narratives throughout the customer journey.
- • Lead internal launch readiness initiatives by coordinating communication plans, training programs, and enablement resources across business units.
- • Drive continuous improvement of product marketing processes and frameworks to increase launch effectiveness and organizational scalability.
- • Advise leadership and stakeholders on product positioning decisions by presenting data-driven insights and strategic recommendations.
- • Manage complex product marketing initiatives with multiple stakeholders by establishing priorities, milestones, and accountability across teams.
- • Integrate AI into product marketing workflows to improve decision-making, accelerate time-to-market, and ensure messaging consistency across teams.
🎯 Requirements
- • 6–10 years of experience in product marketing, product strategy, product management, or related SaaS go-to-market roles with increasing ownership of product positioning and launch strategy for complex technology platforms.
- • Advanced product positioning and messaging strategy for SaaS platforms.
- • End-to-end go-to-market planning and cross-functional launch leadership.
- • Deep market research, customer insight generation, and competitive intelligence.
- • Ability to translate complex technical capabilities into strategic market narratives.
- • Strong cross-functional leadership with Product, Sales, Marketing, and Partner teams.
🏖️ Benefits
- • Remote-first work environment.
- • Unlimited paid time off.
- • 401(k) with employer match.
- • Inclusive and diverse company culture.
- • Competitive salary range of $117,000 - $147,000.
- • Opportunity to work at a fast-growing SaaS company recognized for culture and career growth.
Skills & Technologies
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About Alkami Technology, Inc.
Alkami Technology provides cloud-based digital banking solutions for U.S. credit unions and banks. Its platform offers account opening, payments, card management, analytics, marketing, and security tools through a single integrated interface designed for web and mobile. The company serves financial institutions seeking to modernize customer experience, streamline operations, and deploy new products rapidly without extensive in-house development. Headquartered in Plano, Texas, Alkami supports clients ranging from community banks to large credit unions, delivering scalable infrastructure and ongoing updates aligned with regulatory and technological changes.
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