YouTube Video Producer - Confidential Enterprise Tech Client

📋 Description

• • Produce end-to-end YouTube-first video content for a global enterprise technology brand, handling scripting, filming, producing, and post-production collaboration.
• • Lead the evolution and scaling of established YouTube formats while ideating and launching new, scalable video series tailored to YouTube-native storytelling.
• • Translate complex technical concepts into clear, compelling, and human-centered narratives that resonate with broad audiences.
• • Collaborate directly with internal marketing, brand, and product teams to ensure creative alignment with strategic objectives and brand voice.
• • Leverage YouTube performance insights, audience data, and retention metrics to optimize content for reach, engagement, and long-term channel growth.
• • Work closely with Snowball’s YouTube growth team (27M+ subscribers, 110B+ views) to experiment with innovative formats and push creative boundaries.
• • Maintain consistent production quality across high-volume output while managing multiple concurrent video projects and deadlines.
• • Contribute to shaping the long-term creative roadmap for the brand’s global YouTube presence, aligning content strategy with business goals.
• • Operate autonomously in a hybrid environment with strong project management skills to coordinate logistics, talent, equipment, and timelines.
• • Adapt production approaches based on real-time audience feedback and platform trends to maximize viewer retention and subscription growth.
• • Ensure all content adheres to brand guidelines while maintaining authenticity and emotional connection with viewers.
• • Partner with external vendors and internal stakeholders to streamline production workflows and deliver content on schedule and within budget.
• • Stay current with YouTube algorithm updates, emerging content trends, and platform-specific best practices for video packaging and discovery.
• • Balance creative ambition with data-driven decision-making to scale content that drives both engagement and business outcomes.
• • Demonstrate strong editorial judgment in selecting topics, tone, and pacing that convert viewers into loyal subscribers.
• • Maintain a portfolio that showcases scalable, high-performing YouTube content with measurable impact.